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Business Essays

Effective Communication for Performance Management

Communication is commonly associated with transferring information from one media or individual to another, which can be done either in writing or speaking, among other possible means improvised by man. It initiates a course of action from one person to the other to show an understanding of the passed message. The nature of human beings ... Read More
Pages: 3       Words: 659

Effect of Celebrity Endorsement on Promoting Sustainable Food Products

Celebrity endorsements are considered a form of advertising in which a person with a high level of popularity utilizes it to promote a product they use daily by featuring it in a commercial. Celebrities frequently incentivize businesses, organizations, or political figures (Fan, 2020). Studies have primarily assessed celebrity endorsements according to the food products advertisement ... Read More
Pages: 3       Words: 689
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Essay on Economic Growth

Introduction Economic growth entails the process of increasing the gross domestic product (GDP) of a country. The growth can be evaluated as an increase in the real gross national product (GNP) or Gross Domestic Product (GDP) over a certain period. When GDP increases, the value of services or goods produced, people can consume more. To ... Read More
Pages: 6       Words: 1546

Downsizing With Dignity

Downsizing is the act of reducing the number of employees in an organization to achieve a specific objective. Companies reduce employees: the need to cut expenses costs when relocating a company to a different region or country and adopting new technology that will replace human labour (“Definition of Downsizing – Gartner Human Resources Glossary”, 2022). ... Read More
Pages: 5       Words: 1149

Diversity and Leadership

Leadership, at its core, consists of persuading others to do what you want them to do. Therefore, leadership skills are present in anybody who can inspire others to follow them. Leadership exists outside of formal “leadership roles” in organisations and societies. Leadership has diverse connotations depending on whom you ask, where you go, and what ... Read More
Pages: 10       Words: 2520

Case Study: Disney Company

Introduction Disney Company, commonly known as Walt Disney, is an American media and entertainment network whose headquarters are located in Burbank, California. The company was founded in 1923 by Walt and Roy Disney brothers. Before changing its name to Walt Disney back in 1986, the company operated under different names, such as Walt Disney studio ... Read More
Pages: 4       Words: 895

Discussion on Professionalism

Introduction The method in which an individual conducts themselves while at work in order to positively represent both themselves and their employer is referred to as professionalism. It comprises standards for conduct that could be regulated in an employee manual, such as adhering to a specific dress requirement, as well as characteristics that are difficult ... Read More
Pages: 9       Words: 2379

Discussion: Training and Development

For any organization to succeed in the current competitive environment, training and development are crucial approaches organizations use to enhance and sustain the capabilities of their labour force. Additionally, training is a process of equipping employees with skills and abilities, while development is a process of improving the personality and attitudes of the employees in ... Read More
Pages: 3       Words: 618

Digitization, Customer Service, and B2B

Introduction The contemporary world has shifted to technology development as a necessity for achieving competitive advantage. For example, Fintech technologies have changed the banking sector by empowering customers, reducing operational costs, and enhancing efficiency. Digitization is how business organizations use digital technologies to create new interaction and service delivery avenues. Thus, digitization plays a major ... Read More
Pages: 7       Words: 1731

Digital Marketing Strategies

About 93% of online customers go through the reviews before making purchases, and around 45% of them shop online and pick up their products in the stores. These statistics have been facilitated by the rise of internet users globally over recent years and hence have mobilized many businesses to opt for digital marketing (Goldfarb & ... Read More
Pages: 3       Words: 678

Decision Making in Business

Decision-making is the situation of selecting an appropriate and effective master plan from two or more alternatives to prosper and reach the best success. Therefore, decision-making is the most important function of managers because they have influential decision-making tools to apply (Anbu, 2019). Decision-making is described as the essence of a manager’s job because it ... Read More
Pages: 3       Words: 730

Customer Relations Management

Introduction In this research paper, Walmart International has been the company of choice due to its many available stores in the United States of America. Therefore, the main context of this paper involves describing how Walmart treats its customers, any consumer complaints to the retail store and interventions that has been put in place by ... Read More
Pages: 8       Words: 2191

Customer Gap in the Lodging Industry

Introduction The lodging industry comprises businesses that offer accommodation services to tourists and guests. It is a key component of the hospitality industry alongside the recreation, food, and tourism industries. It is a bustling industry given an individual’s need for shelter when they travel to a new location for leisure, business, or personal purposes. The ... Read More
Pages: 9       Words: 2214

Current Environmental Analysis

HCA Healthcare, Inc.’s environmental analysis is a tactical tool that analyzes the organization’s micro and macroenvironment. Changes in the condition of these environmental variables can have direct ramifications not just for HCA Healthcare, Inc. but also for other players in the healthcare sector. These repercussions might be negative or positive, and there is a possibility that ... Read More
Pages: 7       Words: 1923

Curiosity and Skincare Brand Entrepreneurship

Description An entrepreneur sets up an enterprise and builds up a process that promotes business growth considering the risk involved and economic uncertainty with a vision of innovation or adoption of a trend that could make a difference in the lives of people. The cause of initiating such setups especially as women entrepreneurs are admirable ... Read More
Pages: 3       Words: 803
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