Introduction
Most successful companies leverage the principles of personnel and organizational psychology ideas such as individual behavior, leadership, change management, and motivation, to improve engagement and productivity in their workforce (Leman & Bremner, 2019). This can be done in a number of ways, such as providing employees with clear goals and objectives, ensuring that there is a good fit between employees and their jobs, focusing on individual behavior to identify and address issues that are hindering performance, changing the organization’s structure or leadership in order to better align with the company’s goals, working to improve employee attitudes and motivation, and providing employees with the opportunity to develop their skills and abilities (Tippins et al., 2018). By doing these things, companies can create an environment in which employees are more likely to be engaged and productive. In this paper, we will use the case of Starbucks to show how successful companies leverage the principles of personnel and organizational psychology to drive engagement and productivity in their workforce.
How Starbucks Invests in Work Motivation, Organizational Culture, and Corporate Social Responsibility
Starbucks invests in work motivation, organizational culture, and corporate social responsibility in a variety of ways. For example, the company offers a comprehensive benefits package to its employees that includes health insurance, retirement savings plans, and paid time off (Blesch, 2013). Additionally, Starbucks provides training and development opportunities to help employees grow in their careers. The company also has a strong culture of diversity and inclusion, which is evident in its policies and practices. Finally, Starbucks is committed to being a responsible corporate citizen, and has a number of initiatives in place to support this goal. For example, the company has a robust recycling and waste reduction program, and also supports a number of charitable causes.
The Value That Starbucks Gets in Investing in Work Motivation, Organizational Culture, and Corporate Social Responsibility.
Starbucks is a company that is known for its strong commitment to work motivation, organizational culture, and corporate social responsibility (Tikson, 2018). By investing in these areas, Starbucks is able to create a positive work environment that motivates employees and helps them to be more productive. Additionally, Starbucks’ investment in organizational culture and corporate social responsibility helps to create a positive image for the company, which can attract more customers and help to increase sales.
The Reason Starbucks Invests in Work Motivation, Organizational Culture, and Corporate Social Responsibility?
Starbucks invests in work motivation, organizational culture, and corporate social responsibility in order to improve employee engagement and reduce turnover. For example, the company offers employees various perks and benefits, such as free drinks and discounts, in order to keep them happy and motivated (Jianfei, 2014). Additionally, Starbucks has a strong organizational culture that emphasizes teamwork and inclusivity. Finally, the company is highly engaged in social responsibility initiatives, such as supporting local farmers and reducing its environmental impact. All of these factors contribute to employee engagement and satisfaction, which in turn reduces turnover.
Concepts and Ideas from the Class Illustrate
Organizational psychology ideas are illustrated by Starbucks in many ways. For example, Starbucks focuses on the individual behavior of its employees and customers, and has implemented changes to its organizational structure and leadership in order to create a more positive and motivating work environment (Jianfei, 2014). Additionally, Starbucks encourages a strong corporate culture of social responsibility, which is evident in its support of many charitable causes.
Examples of programs or initiatives from Starbucks
Starbucks has a long history of supporting organizational learning. For example, the company offers a variety of programs and initiatives that help employees learn new skills and knowledge. These programs and initiatives include:
- The Starbucks Partner University: This program, at Arizona State University, offers a variety of courses and resources that help partners (employees) learn new skills and knowledge. Partners can take courses on topics such as coffee brewing, customer service, and management.
- The Starbucks Leadership Development Program: This program provides partners with the opportunity to develop their leadership skills. Partners can participate in workshops, mentorship programs, and online courses.
- The Starbucks barista training program: This program provides partners with the opportunity to learn how to make Starbucks coffee drinks. Partners can participate in hands-on training sessions, online courses, and shadowing programs.
- The Starbucks Coffee Master program: This program provides partners with the opportunity to become experts in Starbucks coffee. Partners can participate in tastings, cupping sessions, and online courses (Tikson, 2018).
Conclusion
The principles of personnel and organizational psychology can be extremely beneficial for successful companies, such as Starbucks, in driving engagement and productivity in their work force. By understanding the psychological factors that affect employee behavior, companies can create an environment and culture that encourages employees to be productive and engaged. Additionally, by using psychological principles to assess and select employees, companies can ensure that they are hiring employees who are a good fit for their organization and who will be productive members of the team. By leveraging the principles of personnel and organizational psychology, successful companies can create a work force that is engaged and productive.
References
Blesch, A. (2013). STARBUCKS’HUMAN RESOURCE MANAGEMENT PRACTICES.
Jianfei, X. (2014). Analysis of Starbucks Employees Operating Philosophy. International Journal of Business and Social Science, 5(6).
Leman, P., & Bremner, A. (2019). EBOOK: Developmental Psychology, 2e. McGraw Hill.
Tikson, S. D. S. (2018). Human Resource Policies and Work Culture: A Case of Starbucks. JBMI (Jurnal Bisnis, Manajemen, dan Informatika), 15(1), 1-12.
Tippins, N., Sackett, P., & Oswald, F. (2018). Principles for the validation and use of personnel selection procedures. Industrial and Organizational Psychology, 11(S1), 1-97.