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Digital Media Essays

The Magic Bullet Theory

Abstract The Magic Bullet Theory, also known as the Hypodermic Needle Theory, postulates direct and powerful media messages to a passive audience. Proposed in the early 20th century, this theory posits that mass media largely influence the public, just as a bullet shot from a gun or medicine delivered by a hypodermic needle would. This ... Read More
Pages: 6       Words: 1515
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The Ways in Which Childhood Is Represented by Technology: Investigating the Influence of Technology on Children’s Representation in Digital Media and Virtual Environments

Abstract Childhood is a period of cognitive, physical, and emotional development that influences individuals as they progress toward adulthood. As children interact with their environment, they pick cues that influence their interactions with others. Technology has been vital in influencing the growth and development of the contemporary child. Technology provides the avenue through which children ... Read More
Pages: 18       Words: 4713

Effects of Digital Media on Politics.

Introduction In the past couple of years, digital media has significantly transformed politics. Due to the introduction of social media and exponential increases in internet access and use, including its associated technologies such as data analytics, politics has undergone a fundamental change. This essay will examine how different forms of digital media have transformed the ... Read More
Pages: 5       Words: 1246

The Evolving Role of Creativity in Advertising: Perspectives From Academia, Industry, and Millennials

Do Millennials Distinguish Between Media as Consumers? The article “Has Advertising Lost its Meaning? Views of UK and US Millennials” by Laurie, Mortimer and Beard (2018) examines whether the term “advertising” continues to capture marketing communications in the digital world adequately. It explores the meaning of advertising for Millennial consumers in the UK and US. ... Read More
Pages: 5       Words: 1340

Amazon: Web Service, Cloud Computing and Digital Media

Introduction Amazon Company is an American multinational technological enterprise focusing on artificial intelligence, e-commerce, digital streaming, online advertisement, and cloud computing. Amazon is considered one of the Big Five American technology companies, together with Meta, Apple, Microsoft, and Google. The company, which was started in 1994 initially as an online library, has expanded to various ... Read More
Pages: 5       Words: 1304

Music Place and Identity: Music Scenes

The development of the internet and digital media has significantly impacted the music business and how music is produced, enjoyed, and distributed. YouTube has become more crucial as streaming services like Spotify and Apple Music have grown in popularity for helping artists gain exposure and connect with fans. In particular, the 21st century’s most well-known ... Read More
Pages: 3       Words: 757

How 4G Internet Has Changed People’s Relationship With Digital Media

The internet has changed how we do things by revolutionizing communications. Nowadays, the internet provides a medium of communication that is the most preferred. Everyday activities like reading a newspaper can be done online. In the past, if one wanted to read a newspaper, they would have to find a newsstand and buy a newspaper ... Read More
Pages: 9       Words: 2458

Digital Media as a Tool for Greater Democracy

Technology advancements have been prevalent in the 21st century following various innovations that have impacted the governance of nations in one way or another. Generally, the emergence of digital media has been associated with the prevailing technological innovations that tend to address various needs and gaps in society. Generally, the role of digital media in a ... Read More
Pages: 10       Words: 2547

Microsoft Consumer Protection

Introduction An unprecedented commercial and trade revolution has been unleashed with the advent of technology and the internet. Today, communication through the internet is considered a critical platform for connecting businesses with one another and with their customers. Prospective consumers looking for information about particular business goods before making a purchase have come to rely ... Read More
Pages: 10       Words: 2663

Essay on Internet Safety

Introduction An unprecedented commercial and trade revolution has been unleashed by the Internet. Communication through the internet is today considered to be a critical platform for connecting businesses with one another and with their customers. Prospective consumers looking for information about particular business goods before making a purchase have come to rely on corporate websites ... Read More
Pages: 10       Words: 2498

Computerization & Computational Thinking

Alan Turing, the author of Computing Machinery and Intelligence, asks, “Can machines think?” He argues that no evidence or convincing arguments exist that a machine cannot think as intelligently as human beings. He approaches his theory philosophically and technically, where the technical elements seem more philosophical than the technical elements. Turing commences his investigation by ... Read More
Pages: 5       Words: 1181
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