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Business Essays

Debate on Fixed and Floating Exchange Rate Systems

The exchange rate denotes the price of a domestic currency value as overseas money. In any economy, the aspect of interchange rate plays a vital role in influencing the economy. For a country to attain economic growth, stability, and economic development, the element of the exchange rate is a crucial determinant. Moreover, the exchange rate ... Read More
Pages: 6       Words: 1469

Data Driven Processes and Approaches

Introduction Statistical process control methods are used to measure and control quality during a process. A control chart is one of the most useful tools in Statistical Process Control Methods. A control chart keeps track of data and alerts you if anything unexpected happens. Control charts usually have two different types of processes to choose ... Read More
Pages: 7       Words: 1782
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Leadership Presentation: Organizational Planning

Introduction Organizational planning entails the drafting of the day-to-day operations of businesses. This often ranges from the simple aspects of determining the organization’s principal reason for existence to designing sophisticated elements such as the organizational goals and the fundamental business activities. Organizational planning helps to attain a business firm’s set goals and objectives (Ahmad & ... Read More
Pages: 8       Words: 2082

Case Study: Equifax Consumer Reporting Agency Company

1.0 Introduction Credit-offering companies have become more common globally since most individuals need financial assistance. Blueliv (2018) purported that companies tend to fall into financial dips when their capital share runs on the negative side. Equifax is a credit reporting firm that originated from America’s threshold. It had previously been accredited as one of the ... Read More
Pages: 7       Words: 1661

Case Study: West Jet Airlines Limited

1.0 Introduction West Jet Airlines Limited has been one of the game changers in the airline industry, not only in Canada but the rest of the world, although it has had its share of challenges. Wright et al. (2018) noted that the evolution and transition journey of the company in its attempt to establish social ... Read More
Pages: 8       Words: 2110

Uranium Mining Fundamentals

Abstract Uranium is a very important mineral in the world. It provides nuclear fuel that is used to generate electricity. It is also a mineral from which many other synthetic trans-uranium materials are manufactured. Despite the important use of uranium, it is a toxic metal that occurs naturally and has no biological properties. It occurs ... Read More
Pages: 17       Words: 4593

Market Research on the Internet, Advantages and Disadvantages Comparison With More Traditional Methods

Question: d) Outline with examples the advantages and disadvantages of conducting market research on the internet compared with more traditional methods: Introduction Market research is critical in tourism industry. It helps understand the complexity of tourist behavior and motivation. Market managers seek to understand customer behaviors and the characteristic market dynamics (Pereira, 2015). Market research ... Read More
Pages: 7       Words: 1889

Marketing Plan: Comfort Space

Introduction Coworking space service is a business concept where a company offers a work environment to people from different backgrounds working independently or together (Schuermann, 2014). The business model targets self-employed people, freelancers, small businesses, start-ups, consultants, and people working from home. In addition, a typical coworking office space provides the necessary equipment to their ... Read More
Pages: 8       Words: 1962

Recommendations for Costco’s Entry Into New Zealand

Introduction The retail giant Costco is making plans to enter the New Zealand retail market. Costco is a billion-dollar multinational corporation that operates in eight countries (Costco, 2022). They have hundreds of retail stores around the globe where they offer their consumers quality products at affordable prices. They provide a wide variety of merchandise in ... Read More
Pages: 12       Words: 3253

An Analysis of Laobaixing (LBX) Pharmacy

Introduction Laobaixing (LBX) pharmacy is a supplier of pharmaceutical products in China as the company’s main headquarters are located in Changsha, Human Province. It is one of the largest pharmacy chain stores in China. The company not only sells its products in retail stores, but it also manufactures drugs and sells them as wholesalers. The ... Read More
Pages: 10       Words: 2593

Etihad’s Proposed Acquisitions of Malaysia Airlines

Introduction After the industrial revolution, international trade, which was a vital part of the world economic system for decades, became significantly important. The state of the financial system before the industrial revolution was autonomous. Thus, it affected a particular portion of the trade activities. Therefore, the emergence of systematized states resulted in the emergence of ... Read More
Pages: 13       Words: 3406

Birth and Survival of Enterprises: A Time Series Analysis

Introduction The birth and survival of new companies are one of the major determinants of economic growth and prosperity, among others factors (Cegeilka, 2020). The birth and survival of a business itself depend upon several factors, including the availability of resources, availability of necessary infrastructures, customers’ preferences and their expenditure pattern, regional policy and environment, ... Read More
Pages: 8       Words: 2072

Essay on Digital Marketing

Synopsis Digital marketing is a non-conventional platform that uses the internet for the purposes of promoting goods and services offered by producers, connecting consumers and understanding the needs of consumers. It is incorporated in different brands such as search engine marketing and social media advertising. There are many players in digital marketing including Google, Bing, ... Read More
Pages: 9       Words: 2246

Management & Organisations

Introduction Stating out as a local sports merchandise vendor in 1982, Sports Direct PLC was founded by Mike Ashley as a subsidiary of Frasers Group PLC (Frasers Group, 2021). The chain outlet has since grown into a reputable international multi-retailer of a wide range of sporting goods. It is UK’s largest sports vendor by revenue ... Read More
Pages: 11       Words: 2771

A Project Proposal for a Digital Marketing Strategy for Action Challenge

Executive Summary This report analyses the current situation of Action Challenge and determines a beneficial solution that may help overcome any problems the company may face. The report begins with a situational analysis of the company using the SWOT framework. This framework analyses the strengths, weaknesses, opportunities, and threats the company may be facing. It ... Read More
Pages: 22       Words: 6033
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