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Business Essays

How Can “Gambling Recovery Therapy” Effectively Use SEO as a Marketing Tool To Develop Its Online Presence: Management Implications and Insights for SMEs

Search Engine Optimisation SEO is optimising a website for search engines. Many factors go into making a website “search engine-friendly,” from incorporating keywords to following best practices regarding page structure and content. SEO success is mainly dependent on the amount of time one spends working on it, their understanding of SEO principles, and how much ... Read More
Pages: 14       Words: 3829

History of Experiential Marketing

Experiential marketing commonly referred to as “engagement marketing” or “event marketing,” is the practice of providing customers with immersive, interactive experiences (Gruen, 2018). Other than only promoting goods or services via conventional channels like advertising, this strategy seeks to establish enduring and meaningful ties between customers and businesses (Kumar, 2019). Although experiential marketing has been ... Read More
Pages: 13       Words: 3452
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Change Proposal for the New Technology

Particularly in the area of healthcare, technology is transforming the world in many different ways. The various positive ways technology has altered how we identify and treat patients are numerous. Better patient care is given, and our patient’s safety is also increased. Healthcare in America states that technology has resulted in a significant and welcome ... Read More
Pages: 5       Words: 1251

Challenges Facing the Hotel Industry

The hospitality industry includes the hotel business, which is not only one of the most rapidly expanding industries in the world but also an essential and fundamental component of the hospitality sector. Even during an economic contraction, the hotel business has not demonstrated much of a tendency to slow down over the past several decades. ... Read More
Pages: 7       Words: 1683

Case Study on Price Elasticity

Introduction Price elasticity is the percentage difference in the quantity of demand in correspondence to price changes. In economics, the prices of commodities directly impact the market. In layperson economics, the lower the commodity price, the higher the demand (Gabaix and Koijen, 2021). In price elasticity, producers seek to maintain the need for goods even ... Read More
Pages: 7       Words: 1800

Capital Healthcare Strategic Marketing Plan

Executive Summary A marketing plan is a comprehensive company strategy created specifically with measurable goals and deadlines. You need a solid system for the marketing strategy to be implemented successfully. The track record and experience of a firm, as well as details on prior advancements and ongoing operations, may all be included in market research ... Read More
Pages: 20       Words: 5293

Can Businesses Succeed in a World of Corruption?

Summary According to Henning (2016), every global business should be alert to avoid going against the Foreign Corrupt Practices Act (FCPA), which is against bribing officials in foreign countries to acquire favor or maintain businesses. Currently, 84 companies are under the Justice Department and the Securities and Exchange Commission (SEC)’s investigation, including Walmart, Petrobras, and ... Read More
Pages: 3       Words: 772

Business education requirements and qualifications

Introduction Globally there are quite a number of career choices and occupations to choose from and develop one’s skills in a particular field. The outstanding career choice in this situation is teaching (education), precisely that of the business teacher. In my case, there has always been a pulling force towards education. Empowering students with knowledge ... Read More
Pages: 4       Words: 973

Business Consulting Case Study

Introduction The client is a Fairfield School of Management (FSB) human resources (HR) officer. Fairfield School of Business is a community-based educational institution located in the centre of Croydon. FBS is an independent, private institution of higher learning that takes pride in offering students a genuinely multicultural and variegated education. In response to a growing ... Read More
Pages: 8       Words: 1937

Business Case Lakewood IT Case

Introduction The Lakewood information technology company has every intention of taking part in the process of transforming the section of its business that is devoted to providing IT services into a product that can be sold in multiple buildings or a variety of geographic areas within the same site. The management’s key worry is deciding ... Read More
Pages: 5       Words: 1323

Business Application of MIS

Introduction As the CEO of Capitol Logistics, you are no stranger to the constantly evolving business world and the importance of staying ahead of emerging trends. One trend that offers a particularly significant opportunity for your organization is using business intelligence and management information systems (MIS) to improve decision-making and drive business growth (Trieu, 2017). ... Read More
Pages: 7       Words: 1662

Business Anthropology: Business Plan Paper

Starting a business becomes challenging for potential owners. A business requires much attention, from planning to implementation. Poor business planning may lead to poor business operation and management, which eventually might cause the decline or collapse of the newly started business (George et al., 2019). Therefore, to start and run a successful business, the owner ... Read More
Pages: 6       Words: 1558

Burger King’s Application of Automated Robotics

The key to food sector success is delivering value for the money while creating an experience that will last a lifetime. Restaurants that draw customers but fail to deliver memorable experiences frequently go out of business because they cannot draw in repeat business. A restaurant may attract customers by offering a remarkable dining experience that ... Read More
Pages: 7       Words: 1652

British Complaints About the Spanish on Cross-Culture Business

Introduction This study aims to analyze the complaints made by Spanish and British staff in a joint venture accounting firm in Barcelona and to identify the cultural dimensions that may be causing these problems. In this essay, I will discuss the case study of a multinational company based in Barcelona, which has recently established a ... Read More
Pages: 6       Words: 1469

Brandwatch – Local Food

Creating awareness about a topic and advancing it requires prior knowledge about that interesting topic. Social media platforms play a crucial role in providing this information, and one such platform is Brandwatch, a consumer intelligence and social media management tool that gives information about the mentioned volume from Twitter, forums, news, and reviews about a ... Read More
Pages: 7       Words: 1768
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