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Business Essays

Integrated Case Study: BD Network

BD Network is a leading UK-based company established in 1990 and specialises in providing diverse digital marketing solutions to its clients (NETWORK, n.d.). The company’s growth can be attributed to its exceptional online marketing services, encompass optimisation for search engines (SEO), paid promotion, content promotion, and online marketing. BD Network is well-known for its ability ... Read More
Pages: 15       Words: 4043

Delegation, Responsibility, Authority, and Accountability

Abstract This research study focuses on the vertical structure of organizations, particularly emphasizing the span of control, delegation, responsibility, authority, and accountability. Specifically, it explores the job of a technology director in relation to the previously stated concepts. The article discusses how these concepts might be utilized to define the function of a technology director, ... Read More
Pages: 6       Words: 1485
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Creating a Communication Strategy

Introduction WWA has to ensure that they are effectively communicating with their audiences, who include the loved ones of Flight 979 passengers, the company’s stakeholders, and the company’s workers. This communication must meet the specific informational and emotional demands of each target audience (Barth-Obi, 2022). WWA may establish and maintain its credibility in its job ... Read More
Pages: 6       Words: 1645

Warning and Critical Incident Response

A critical incident is a devastating event that occurs suddenly and all of a sudden and deviates from the normally expected experiences. Such events can cause deep fear, create horror, and make people feel totally out of control. The occurrence of a critical incident impacts both employees and organizations. All organizations are vulnerable to suffering ... Read More
Pages: 7       Words: 1698

Employee Turnover: The Case of Walt Disney

Employee turnover is one of the chronic challenges facing every business and can lead to significant losses if not mitigated in advance. The term refers to the average number of employees who leave an organization or a company over a certain period. Employee turnover involves those who quit the job voluntarily and those fired by ... Read More
Pages: 4       Words: 997

The Scandal: A Passenger Being Violently Removed From United Airlines

The recent contentious United Airlines flight 3411, in which a passenger was forcibly removed from the aircraft, caused a social media and public outcry that turned the situation into an epic public relations (PR) disaster. The airline’s disregard for the passenger and improper management of the issue has been heavily blamed for the disaster. The ... Read More
Pages: 4       Words: 940

The Role of Venture Capitalists in the NASDAQ Boom and Bust Cycle

Introduction In recent years, venture capital has grown in importance as a source of finance for startups and business owners. Venture capital firms offer this kind of investment to businesses with great development potential but maybe limited access to conventional forms of funding. In addition to financing, venture capitalists offer the businesses they invest in ... Read More
Pages: 12       Words: 3049

Report: SMEs and Entrepreneurship

Introduction The creative industry in Hong Kong has experienced significant growth recently. Factors like mass communication, urban planning, online promotion activities, motion pictures, video gaming, and audio have experienced substantial growth in Hong Kong. Small and medium-sized businesses significantly influence Hong Kong’s business growth (Scarborough and Cornwall 2018). For this reason, the creative industry’s growth ... Read More
Pages: 9       Words: 2418

Use of Enterprise Systems

Introduction: Today’s businesses rely heavily on enterprise systems to manage complex business processes across a wide range of functional areas. Business process automation and integration solutions aim to improve communication and efficiency in the workplace (Renaldo, 2022). In this paper, we will outline our proposals for XYZ Inc.’s IT information strategy, focusing on the company’s ... Read More
Pages: 5       Words: 1161

Technological Transformation Among Corporations

Executive Summary Technological transformation is becoming an inevitable issue among corporations in the contemporary business environment. Apart from the simplification of communication withing an organization, technology has also given the companies power to establish remote teams. Acme Technical Communication is one of the firms that are considering an operational transformation regarding virtual working. However, this ... Read More
Pages: 7       Words: 1840

Richmond International Airport

Richmond International Airport is a public airport located in Henrico County, Virginia, just seven miles southeast of downtown Richmond. The airport’s single, multi-level terminal houses all 22 gates. Up to 7 million passengers per year can be processed via the Richmond International Airport’s terminal. This paper discusses the airport’s landside, including the terminal, ground access, ... Read More
Pages: 3       Words: 666

Research Project: Food Technology and Catering

Introduction In Singapore, the tourism industry is constantly going popular, especially after the pandemic period. The food service establishment accordingly provides heritage cuisine to satisfy the customers. One of the renowned restaurant toast box chains is not an exception in this regard. This particular report is aimed to discuss all the aspects related to food ... Read More
Pages: 11       Words: 2916

Project and Organization Strategy

Introduction IQVIA is a global leader in the life sciences industry, offering sophisticated analytics, technology solutions, and contract research services. The company was founded in 2016 by merging IMS Health and Quintiles, and it has since grown to become a world leader in healthcare data and analytics. IQVIA’s objective is to leverage data and technology ... Read More
Pages: 11       Words: 2935

Benefits of Excel Worksheets

Microsoft Excel is typically used for data entry. It is used to organize data and perform various analyses. It is commonly used across business functions and small to large companies. The knowledge of Excel worksheets can benefit individuals in various career paths. These include; business analysts, sales managers, market research analysts, and financial analysist, among ... Read More
Pages: 3       Words: 612

Organizational Behavior: Management in My Workplace

According to Baack, “Ideas from the field of organizational behaviour can pave the way for success in any firm, whether for-profit or fulfillment. This links the human component with the operational aspects of a business by creating an environment conducive to success indicators like profit and growth “(2017). One of the essential components of a ... Read More
Pages: 7       Words: 1714
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