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Business Essays

Crumlin Market Research

1.0 Market Research Crumlin and its neighboring villages, such as Glenavy and Ballindery, have grown immensely in their populations, economy, and infrastructures. This has been facilitated by the establishment of the Dublin Corporation, which led to the construction of more than 702 houses in Crumlin. High-end cocktail bars in Crumlin have grown recently, with an ... Read More
Pages: 6       Words: 1456

Critical Thinking in Action

Leadership plays a critical role in the success of any organization. According to Friedrich et al. (2010), one of the crucial roles of organizational leaders is creative problem-solving. In the highly dynamic business environment, leaders are expected to lead organizations in creating innovative solutions. This paper aims to analyze the situation at Boeing, apply Michael ... Read More
Pages: 5       Words: 1246
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Costco’s Business Model

Costco’s business model is very different from the traditional discounted retailers. Costco usually uses a member-based model where customers are required to pay an annual fee to access the company’s products in its stores. To pay the prize, Costco offers high-quality products to its clients at a reasonably low price (Sarisa, 2021). In this business ... Read More
Pages: 4       Words: 923

CommonBond Email Marketing Case Study

An email creation strategy and process can bring several benefits to a company. To communicate with customers and achieve business objectives, CommonBond, a financial technology company that provides student loan refinancing, needed to develop a robust email creation process. One of the primary advantages of developing an email creation strategy is that it aids in ... Read More
Pages: 4       Words: 853

Change Management – Project Approach and Plan

Change management is a method that helps organizations change from their existing condition to an expected impending state. Change management aims to lessen the damaging effect of variations and maximize the profits of change. Change management is accomplished by preparing, connecting, and employing changes in a structured, controlled, and systematic manner. Change management has a ... Read More
Pages: 7       Words: 1659

Change and Leadership

1.0 Part 1 1.1 Introduction The capacity to adapt and successfully manage change are two of the most powerful tools at an organization’s disposal for boosting its bottom line (Srivastava and Agrawal, 2020). An analysis of the changes recently implemented by Coca-Cola occupies most of the study. This will help to understand how the company’s ... Read More
Pages: 14       Words: 3814

Boeing 737-Max Case Study

Introduction Ultimately the case stipulates Critical issues in the analysis of the crisis at Boeing company with a specific focus on the 737 Max from a stakeholder perspective. In this context, there is a focus on communication, how it affects the brand reputation, and how stakeholders view future crises. The case study analyses the response ... Read More
Pages: 4       Words: 878

Bestfood Delicacies Presentation

Executive Summary This research provides an opportunity analysis for the (BD) Company, a prospective food delivery firm. It is a food delivery and online ordering company that plans to operate in Australia’s five largest cities: Adelaide, Melbourne, Alice Springs, Canberra, and Brisbane. The company will offer a wide selection of goods, including drinks, snacks, frozen ... Read More
Pages: 11       Words: 2975

Bath and Body Works

Bath and Body Works is a global company that has operated for decades by selling its products online and in stores in North America and outside countries. The business deals with various goods, including body scents, soaps, lotions, and body care scents sold in stores. It reaches its customers through advertising, and customers can also ... Read More
Pages: 7       Words: 1919

Zara Case Study

Competitive advantage denotes the distinctive set of qualities and resources a company possesses that permits it to outdo its rivals in the market. These qualities and resources can be tangible assets, i.e., proprietary technology, patents, and physical infrastructure, or intangible assets, i.e., brand reputation, customer loyalty, and specialized knowledge. A competitive advantage permits a business ... Read More
Pages: 10       Words: 2602

Why Is ‘Character’ Central to Contemporary Leadership Practices?

Abstract There has been a shift in emphasis in leadership research toward character as a critical factor in this evolution. This scholarly investigation digs into why this figure is essential to modern leadership. The examination starts with a thorough description of character in the context of leadership, then discusses the development of leadership ideas across ... Read More
Pages: 12       Words: 3101

The Impact of Scientific Management on Employment Practices, Work Processes, Management Decisions and Societal Impact on Ford Motor Company

Introduction Modern management techniques owe a great deal to the ideas presented in Scientific Management, commonly known as Taylorism (Merkle, 2022). Ford Motor Company’s adoption of Scientific Management ideas in the early 20th century influenced employment policies, work procedures, managerial judgments, and societal norms (Cullinane & Cushen, 2019). This study investigates how Scientific Management has ... Read More
Pages: 7       Words: 1772

Supply Chain Management for Dimos Furniture Company

1.0 Introduction Dimos Furniture Company is an established furniture manufacturing and retail business that has been in operation for over 30 years. The company is headquartered in the United States but has operations in many other countries across the globe. The company has a strong presence in the furniture industry and is known for its ... Read More
Pages: 8       Words: 2131

Social Media Marketing

Introduction Marketing entails an array of company activities related to buying and selling a product or service, such as advertising, delivering items to customers, and offering a service. Technology expertise and global competition have advanced the promotion of marketing initiatives. As a consequence, digital marketing methods, social media use, and mobile applications are gradually growing ... Read More
Pages: 14       Words: 3652

Salesforce As Competitor for Zoho

Introduction This paper aims to thoroughly examine Salesforce, a leading cloud-based customer relationship management (CRM) software supplier, and its competitive environment. This analysis will explore Salesforce’s business model, external environment, internal resources, capabilities, strategies, and performance and recommend future orientations. The report’s introduction includes a brief history and overview of Salesforce’s products and business approach. ... Read More
Pages: 17       Words: 4478
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