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Performance Management System

Executive Summary A performance management system helps managers within an organization to keep the soundtrack of their files and data. Using a performance management system is an easy way of helping reduce much work done while using manual methods. Manual practices can lead to loss of data and could be more reliable. The traditional way ... Read More
Pages: 6       Words: 1533

People Like Us Do Stuff Like This

Introduction In recent decades, marketing has shifted from broadcast advertising to more subtle forms of communication. In this chapter, we apply the ideas of prominent people like Seth Godin and Kevin Kelly to our own marketing approach. In addition, we take into account the rhizome model established by Deleuze and Guattari, which postulates that authority ... Read More
Pages: 6       Words: 1527
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Corporate Governance Failure in Australia

Introduction Huang (2021) defines cooperate governance as a system of rules, processes and practices that direct and control organizational operations. A vital goal of any cooperate governance is supporting more robust growth and a more inclusive society by building an environment of trust, accountability and transparency (Grafton, 2019). Currently, the allegory of heroic business no ... Read More
Pages: 8       Words: 2082

Changing Nature of the Global Landscape for Sainsbury Company

Introduction Sainsbury’s is one of the most important supermarket chains in the UK, imparting a wide variety of products and services to tens of millions of clients. Rains, T., & Longley, P. (2021). Founded in 1869 by John James Sainsbury, the company has grown into a retail giant with over 1400 stores nationwide. Boulton, S. ... Read More
Pages: 10       Words: 2587

Technology and Innovation: Tesla

Introduction Elon Musk launched the American electric vehicle and sustainable energy company Tesla in 2003; it is the company I have chosen to discuss. Tesla electric automobiles changed the auto industry, and now it deals in solar energy, energy storage, and other renewable energy solutions (Tesla, 2023). Competitiveness in today’s fast-paced corporate world requires technical ... Read More
Pages: 7       Words: 1840

Marketing Plan for Bioko Treats in Malaysia

Introduction The global chocolate market has regional variations in chocolate preferences (MarketsandMarkets, 2022). The demand for artisanal, or bean-to-bar, chocolate, which is the kind made by Bioko Treats, has increased recently. An in-house manufacturer of handcrafted dark and milk chocolate utilizing beans with provenance from Ghana’s Eastern Region, Bioko Treats is situated in Ghana (Bioko ... Read More
Pages: 7       Words: 1680

Impact of Public Policy

Analysis, Evaluation, and Key Persons Only 30,000 people live in Midtown, compared to 800,000 in downtown Capital City. Given the area’s limited population, it might be challenging to come up with fresh economic initiatives and ideas in a place like Midtown. Mary Jackson decided to take matters into her own hands, listening in on neighbourhood ... Read More
Pages: 4       Words: 1045

Factors Contributing to Organizations’ Successful Digital Transformation

Problem Statement In the current business environment, “digital transformation” is widely used to describe how digital technology is incorporated into every area of an organization’s activities (Schneider & Kokshagina, 2022). While adopting a digital transformation strategy can benefit businesses in various ways, including increased productivity, reduced costs, and better customer experiences, many businesses need help to ... Read More
Pages: 15       Words: 4018

Developing a Marketing Strategy for Travelodge’s Expansion Into Eritrea

Executive summary Travelodge is a European motel chain looking to extend its operations outdoors in the European Union, mainly in Eritrea. To acquire this purpose, a complete advertising method that considers the neighbourhood marketplace and client conduct desire to be advanced. Travelodge’s strong brand and competitive gain within the hospitality industry make it well-positioned to ... Read More
Pages: 10       Words: 2616

Cultural Considerations for Glimmer in South Africa

Introduction In today’s globalized economy, businesses are growing internationally to access new markets and boost revenues (Khanna et al., 2015). One such developing company that intends to increase its global marketing activities is the jewelry company Glimmer, which is situated in the UK. However, cross-cultural marketing can be difficult, especially when comprehending cultural concerns in ... Read More
Pages: 4       Words: 1007

Cultural Considerations for Glimmer in Malaysia

Introduction Businesses must consider the cultural ramifications of marketing internationally as they seek to expand into new markets (Luo & Tung, 2007). Glimmer may find it challenging to enter a new market, such as Malaysia, given how important the jewelry industry is as a global cultural artifact. There are many different ethnic groups in Malaysia, ... Read More
Pages: 4       Words: 1023

Cultural Considerations for Glimmer in China

Introduction Expanding into foreign markets has been a typical strategy for many firms to attain growth and sustainability in today’s worldwide business climate (Kotabe & Helsen, 2022). It is important to carefully evaluate cultural differences and their business ramifications when entering a new market, especially one as complicated as China. This essay provides the opportunity ... Read More
Pages: 4       Words: 979

Advantages of Limited Liability

In the event of bankruptcy or a business being sued, the personal assets of such merchandise are at risk if the firm has unlimited liability. For Part, reviewing the company and its unlimited liability and protecting its assets is essential. It is critical to separate personal assets from the businesses. Pat, in this case, having ... Read More
Pages: 3       Words: 701

Measuring the Business Value of Cloud Computing

Executive summary This report covers the topic of Measuring the Business Value of Cloud Computing. The report is divided into two tasks. The first one includes the importance of cloud computing from a business perspective. It also includes the development of Cloud computing, the concept and application of cloud computing in a business, and how ... Read More
Pages: 10       Words: 2623

Marketing Strategy for Burberry

Executive Summary The marketing plan report covers Burberry’s fragrance line, which is a part of the London-based luxury fashion brand. The report examines the fragrance market’s strategic position and provides a mission statement for Burberry. Brexit and digitalisation challenges are identified through PESTLE analysis, whilst Porter’s Five Forces analysis shows that new entrants are fragmenting ... Read More
Pages: 18       Words: 4747
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