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Promotion Strategy Essays

Rob Parson’s Promotion Dilemma

Should Rob Parson be put up for promotion? Rob Parson should be kept from promotion. Although he has been successful in his areas of specialization, she also has several weaknesses acting against his promotion. He has poor intrapersonal skills, teamwork and collaboration, and he is termed aggressive, some traits that can affect the organization’s performance. ... Read More
Pages: 3       Words: 747

Peloton’s Ride to Growth

Key Marketing Strategy Issue #1: Competition due to lack of product differentiation Summary Peloton faces stiff competition from other brands selling similar products and services to the target market. According to Dopson (2020), the Peloton bike needs more product differentiation making other brands develop similar exercise bikes but more functional and affordable. Peloton faces competition ... Read More
Pages: 6       Words: 1409
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Proposed Business Report

Executive summary The proposed business is a hair growth and service store named Fidbra Personal Care, which will offer hair products and services for people experiencing hair loss in China. The store’s mission will be to offer customers quality and affordable hair growth products and services that are natural and organic, safe and scientifically proven. ... Read More
Pages: 22       Words: 5796
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