Companies
ALBAIK Food Systems Co. Ltd
ALBAIK is a Middle Eastern leading restaurant in an industry category with quick-services, serving customers and consumers with the signature food (chicken and seafood meals). The Company size accommodates 1001-5000 employees, privately owned founded in 1974 (ALBAIK Food Systems Company, 2021). The Albaik Food Systems Co. Ltd is specialized in restaurant, food services, operations, quality control, assurance, and system management. Notably, the ALBAIK Food System Co. Ltd posit fundamental strategic performance including high-quality food, fast and rapid services, clean and bets Customers services and value. Additionally, the Albaik Company is committed to community and neighborhood, accommodating significant articulation on CSR and innovative social initiatives improving capability building among youths and environment protection measures and awareness.
Almarai
Almarai is a food and beverage manufacturer and distributor in the Middle East, describing the world’s largest vertically integrated dairy Company. Significantly, the food and beverage manufacturer and distributor Company foundation is based on quality culture and customer value accommodating strategic decision-making by the Board directors, manufacturing and distribution operations, and high expectations from suppliers, vendors, and customers, acknowledging quality control measures for effective procurement activities. The Company is headquartered in Riyadh, Saudi with fundamental five product lines including Dairy, Juice, Bakery, Poultry, and Infant Nutrition with a vital joint venture with International Dairy and Juice in Egypt and Modern Food Industries. Thus, Almarai accommodates Competitive advantages strategies such as putting customers first, managing supply chain, and growth and expansion.
Emirates Airlines
Emirates Airlines commonly known as The Emirates is an Airline industry in Dubai, specialized in flag carriers, and was founded in 1985 as a subsidiary of the government corporation The Emirates Group headquartered in Al Maktoum. Emirates Airlines is the largest Airline Industry in the Middle East with Airbus 777 and Boeing A380 fleets. The destination points for Emirates Airlines are currently at 153, covering six continents, accommodating distinctive inflight entertainment as a competitive strategy and cabin-crew staff of about 21,000 staff members with regional diversification, accumulating 30% of the total income. Noteworthy, Emirates Airline has three fundamental revenue sources including passengers, cargo, and non-transport revenue.
Supply Chain Management
Emirates Airlines
The Emirates Airlines Supply Chain Strategy includes the facility, inventory, transportation, souring, and pricing. According to the authors, Emirates Airlines accommodates supply chain drivers and strategy, supply chain process map, supply chain risk, and strategic backlogs (Kamarudeen and Sundarakani, 2019). Notably, the facility is highly responsive, inventory is responsive; transportation, sourcing, and pricing are hybrid while information accommodates efficient applications. For example, Emirates adopts Advanced I.T for inventory tracking, reservation systems among others. Similarly, the Chain supply mapping prices involves s stepwise process such as supplier, service warehouse, retailer, and customers. In supplier and procurement, Emirates Arline tendering process to select products and services that they like to purchase or outsource. Finally, the supply chain risks describe delays, disruptions, receivable risks, fuel prices, procurement, and system risk and effective accommodating of strategic drift through technology and innovation.
Albaik Food Systems Co. Ltd
According to the authors, effective analysis of SWOT, internal and external screening, chain value analysis, and marketing are essential for SCM in restaurant chains (Varshney and Abdulfattah, 2017) Unlike, Emirates Airlines, Albaik Food Systems Co. Ltd is specialized in restaurant, food services, operations, quality control, assurance, and system management. Notably, the inbound activities for the Chain management system include sourcing all of the ingredients and effective reliance on local suppliers providing convenience and accessibility. Operation includes direct store manufacturing of the food materials to the final consumers, using restaurant technique. Significantly, the Company has accommodated a significant focus on online marketing for additional sales and effectiveness with the other fast-food restaurants in the Middle East. Significantly, accommodates customer-centric issues high-quality food, fast and rapid services, clean and bets Customers services and value. Distribution accommodates chain restaurants and quick-service for customers with purchase of material from local suppliers for accessibility.
Almarai
Distinctively, Almarai’s foundation is based on quality culture and customer value accommodating strategic decision-making by the Board directors, manufacturing and distribution operations, and high expectations from suppliers, vendors, and customers, acknowledging quality control measures for effective procurement activities. Almarai accommodates notable articulation on vertically integrated dairy Companies. According to the authors, vertical integration accommodates the essential acquisition of business operations from the level of vertical operations (Hamdaoui and Bouayad, 2019). Similarly, Almarai vertical integration accommodates stringent quality standards. Specifically, first-class ingredients sourcing occurs from around the world before acknowledging the leading manufacturing industry facilities in Saudi Arabia, Egypt, and Jordan. Notably, the Almarai imports 105 billion animal feed to increase production and supply. Significantly, the Almarai accommodates efficient information usage to employ the best international principles for dairy and poultry farms for high-quality products.
Suggestions
Strategic supply chain management for companies provides an effective platform for performance, productivity, profitability, and continuation; thus, effective improvement for the Companies, Al Baik, Almarai, and Emirates Airlines on SCM is underpinning one. Firstly, Emirates Airlines need to request additional bargain in prices and after-sales services, assisting the company to reduce and manage operations costs. Similarly, Emirates Airlines should accommodate replenishment through IT adaptation to reduce supply chain-related costs. Consequently, Almarai should accommodate strategies such as streamlining the base of kitchen operations and regular and effective stock-checking for effective inventory management. Finally, Albaik Food Systems Co. Ltd needs to adopt fundamental change management strategies such as managing vendors through vendor’s profile management, accommodating multiple outlets and central levels, and centralized marketing tools such as integrated enterprise software for the effective supply chain management.
References
ALBAIK Food Systems Company. (2021). ALBAIK Story.https://www.albaik.com/en/section/albaik-talk/how-we-started
Almarai.Com. (2021). Almarai Company Profile: Overview. https://www.almarai.com/en/corporate/investors/overview/
Emirates Airline. (August 02, 2021). Emirates Airlines (United Arab Emirates).https://www.emis.com/php/company-profile/AE/Emirates_Airlines__%D8%B7%D9%8A%D8%B1%D8%A7%D9%86
_%D8%A7%D9%84%D8%A5%D9%85%D8
%A7%D8%B1%D8%A7%D8%AA__en_2195550.html
Hamdaoui, H., and Bouayad, B. (2019). Determinants and Effects of Vertical Integration on the Performance of Moroccan Manufacturing. Athens Journal of Mediterranean Studies, Vol.5, Issue 1; Pp. 57-78
Kamarudeen, N., and Sundarakani, B. (2019). Business and Supply Chain Strategy of Flying above the Dessert: A Case Study of Emirates Airlines. 9th International Conference on Operations and Supply Chain Management, Vietnam. Conference Paper
Varshney, D., and Abdulfattah, F. S. (2017) Applying select Strategic Management concepts on a Saudi Arabian start-up restaurant: A case. Saudi Journal of Business and Management Studies, Vol-2, Iss-3A 131-136
write