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Global Context Essays

Strategic Human Resource Management: Influencing Organizational Innovation in a Global Context

Introduction In today’s business world, which moves at the speed of light, management has to meet many obstacles to maintain competitiveness and learn how to deal with constant changes. Indeed, one of the critical factors highlighted as a turning point in an organization’s success is Strategic Human Resource Management (SHRM). SHRM, within the scope of ... Read More
Pages: 9       Words: 2435

Topic: Strategic Marketing in a Global Context

Introduction In a global environment, strategic marketing is a rapidly evolving and complicated discipline that centers on developing and putting into practice marketing plans to break into foreign markets (Clarkson, 2023). Businesses are increasingly going outside of their own country to take advantage of new growth prospects and achieve a competitive advantage in today’s globally ... Read More
Pages: 19       Words: 4967
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