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Targeting African Americans in Digitized Advertising Influences Individual Attitudes, Perceptions, and Beliefs

Television commercials have historically fueled stereotypes of various ethnic and racial groups. Both negative and positive stereotypes are pervasive in our society, and the countless television commercials Americans see yearly expose them to both. African American communities have been subjected to negative perceptions and depictions in digital media, particularly in television shows and advertisements that ... Read More
Pages: 5       Words: 1342

Wilmar: Global Agribusiness Excellence

Executive Summary Wilmar International, an agribusiness group based in Singapore, has grown to become a global player, with its portfolio of palm oil and soy, sugar, and edible oils being highly diversified. This executive summary presents a general overview of Wilmar’s vision, mission, Porter’s Value Chain Analysis, PESTEL analysis in the Singapore context, industry analysis ... Read More
Pages: 21       Words: 5639
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Oreo’s Global Marketing Strategy

Executive Summary The executive summary offers an in-depth analysis of Oreo’s global marketing strategy and its applicability to the USA and Turkish markets. Oreo has been able to successfully navigate and penetrate the USA competitive market through employing the adaptation and standardized market approaches and also by tailoring its products to meet the needs of ... Read More
Pages: 23       Words: 6325

Effects of Distant Work on Worker’s Performance and Welfare in the Post-Pandemic Era

Abstract COVID-19 has expanded remote work, forcing organizations to rethink their operations. This research assesses post-pandemic employee well-being and output with remote work. Since remote work during the worldwide pandemic may have long-term consequences for work dynamics, the research seeks to investigate its long-term repercussions on businesses and people. How does remote work throughout the ... Read More
Pages: 12       Words: 3153

Walmart Company Analysis

Company description Walmart is a global corporation that dates back to 1962 under the leadership of its founder, Sam Walton, and its headquarters are located in Bentonville, Arkansas (Walton, 2020). The company serves millions of customers daily and globally as it manages grocery stores and supermarkets. Hyper-stores segregate large departmental discount shops while being owned ... Read More
Pages: 5       Words: 1180

Subtleties of Strategic HR in an International Business Context

Introduction In the fluctuating landscape of international business, the interface of Human Resource Management (HRM) goals and organizational strategy acts as an axis around which the global triumph of the companies hinges. To shed light on this complex relationship, this essay will analyze three diverse articles from varied peer-reviewed academic journals/magazines, all within the past ... Read More
Pages: 4       Words: 1037

Strategic Risk Management

Within the life sciences industry’s rapidly changing and dynamic landscape, organizations face intricate challenges navigating an ever-evolving terrain provoked by innovation and global complexities as these entities seek product development excellence and market leadership. This discussion focuses on the concerns over supply chain and IP security risks with a specific interest in identifying, evaluating, and ... Read More
Pages: 5       Words: 1103

Strategic IEC Framework for Jamie’s Floral Delights Success

Jamie’s Floral Delights strives to become a global leader and win the market in flower arrangement as well as delivery. The Integrated Implementation, Evaluation, and Control (IEC) strategy provides a detailed schedule for implementing all coordinated marketing activities outlined in previously posted documents. The approach includes detailed financial analyses, target market segmentation, and a strategic ... Read More
Pages: 6       Words: 1423

Starbucks Coffee’s Operations Management Practices

Starbucks Coffee is a world-famous coffeehouse chain and a leader in the retail coffee industry. Established in 1971, the company expanded from one store in Seattle to one globally. The world will immediately associate Starbucks with its unique green logo and dedication to the high-quality coffee experience (Mohammad & Zahira, 2023). The company’s commitment to ... Read More
Pages: 13       Words: 3377

Optimizing Revenue Allocation in Hospitality

Introduction Recent years have witnessed an unprecedented increase in complexity and competition in the hospitality sector, making revenue management an essential component of success ((Hayes et al., 2021). Researchers have employed diverse theoretical frameworks to get the best possible revenue allocation, which aids in identifying crucial elements and strategies for enhancing revenue management. This paper ... Read More
Pages: 3       Words: 707

Enhancing Organizational Performance Through Governance in Beijing, China: A Moderating Role Agile Leadership

CHAPTER ONE: INTRODUCTION Introduction Over the years, several changes have occurred in global economic performance and technological developments. Beijing, China’s capital city, has undergone several technological developments and economic changes that have influenced the performance of organizations in the long run (Yin & Song, 2023). According to Tian (2023), Beijing experienced increased economic growth with ... Read More
Pages: 24       Words: 6561

Addressing LGBTQ Healthcare Disparities Marketing

Introduction Uneducated and undeveloped LGBTQ members have less access to healthcare facilities, while others are unable to afford them. This creates a massive gap in healthcare service delivery to the LGBTQ as they face many barriers such as discrimination, insufficient accessibility of providers who support them and lack of knowledge among allied health workers towards ... Read More
Pages: 9       Words: 2377

Action Research in the Workplace -the Situation and the Plan

Action research is a useful strategy that may be used at work to solve particular problems or circumstances. Action research provides a methodical and cooperative approach that may help my company in many ways by involving stakeholders, gathering data, and enacting change (Clark et al., 2020). The high employee turnover rate at my place of ... Read More
Pages: 3       Words: 791

The Federal Reserve’s Interest Rate Hike: A Comprehensive Analysis of Financial Market Impacts

Introduction In order to handle the challenges of controlling inflation and promoting monetary balance, the Federal Reserve has strategically increased interest charges over the last few years. This paper investigates the complex and vast outcomes brought about by these intentional charge hikes in several monetary marketplace sectors. To fully realize the first-rate ramifications of the ... Read More
Pages: 4       Words: 985

Ethical Decision-Making for Business

The Civil Rights Act of 1991 The Civil Rights Act was a turning point in the struggle for equality and justice in the United States (US). This act was enacted due to the decisions that limited civil rights at the Supreme Court. Mainly, the act aimed to protect individuals from workplace discrimination. The Civil Rights ... Read More
Pages: 5       Words: 1273
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