An evaluation of the impact of vision, values, and culture on VENTURE Credit Union’s management practices.
For any organization, vision, values, and culture play a significant role in management, particularly influencing the way decisions are made and operations are conducted within the organization. An organization’s vision is a declaration of its long-term objectives and desires that gives the organization’s operations a sense of direction and outlines the goals it has for the future. The vision of VENTURE Credit Union is “to be regarded by our family of Members as the premier enabler of personal financial strength and as a strong pillar in the Credit Union Movement” (VENTURE Credit Union, 2022). As such, the Credit Union’s vision has demonstrated a notable commitment to its members, assuring them of financial securities, and it stands as a lending credit union in Trinidad and Tobago. The values of an organization are viewed as the concepts and principles that direct actions and choices made by members of the organization, which create the organization’s culture and specify what matters to it. As recited in VENTURE Credit Union’s Annual Report (2022), the values of the credit union are dedicated to service excellence, integrity/transparency, respect, inclusion, empathy, Innovativeness, and efficiency.
Communicating VENTURE Credit Union’s goal, values, and culture to external stakeholders may boost its reputation, establish trust, and recruit new members and partners. (VENTURE Credit Union’s Annual Report 2022) Aligning with regulatory norms and societal expectations shows the organization’s beliefs and helps it succeed. Therefore, VENTURE’s management should emphasize building good relationships and being transparent with external stakeholders to strengthen its Credit Union Movement pillar status.
When it comes to the decision-making process, we can see that this acts as a guide for managers in the organization when making recommendations that are consistent with long-term objectives. VENTURE Credit Union sets targets for every financial year in order to ensure its members a sense of security regarding their finances with a good dividend payout (Chaudhary et al., 2021, p. 151). In the face of significant economic crises, operational disruptions, and global pandemics such as COVID-19, Venture Credit Union has demonstrated perseverance in navigating through these challenging periods and still remains prosperous.
All operations and decisions within the venture credit union are guided by various values comprising service excellence, integrity/transparency, respect, inclusion, empathy, innovativeness, and efficiency (VENTURE Credit Union, 2022). These values play a crucial role in shaping the organization’s culture and dictating how employees interact and enhance productivity within VENTURE Credit Union. From a management perspective, these values equip managers with a critical sense of accountability, member centricity and integration. These values guide managers to make valuable decisions that effectively align with the organization and set objective and ethical standards. For instance, commitment to excellence prompts the managers to prioritize achieving member satisfaction within the operation decisions, as well as paying attention to efficiency, in a manner to achieve optimization and cost-saving measures.
VENTURE Credit Union’s vision and values significantly influence its culture, which in turn shapes its management practices. The Venture Credit Union is based on an innovation and inclusivity culture that compels the managers to always keep exploring new opportunities and ensure growth and development within the organization, while at the same time making everyone within the organization feel respected and valued (Walter et al., 2021, p. 365). Also, this culture encourages managers to invest in opportunities whose risk has been critically valued to ensure that the organization achieves its set goals without incurring unnecessary costs. Further, a culture of integrity and transparency enhances overall communication within the organization between all stakeholders, including management, members and employees, which is a very important aspect of ensuring effectiveness in any organization (Chong and Patwa, 2023, p. 1673).
Venture Credit Union’s management techniques are shaped by its culture as well as its beliefs and objectives. VENTURE staff are empowered to share their ideas and help the credit union succeed (Walker, 2022). An open and inclusive workplace increases morale and encourages innovation and creativity. Managers must set an example, promote transparency, and listen to their employees’ concerns to foster this culture (Walter et al., 2021, p. 348).
Comparing and contrasting the four forms of organizational agility
Agility is a very crucial aspect of any organization; it refers to the organization’s ability or flexibility to quickly respond to any changes within its internal and external environment and ensure it always gains an advantage over its surroundings. The following are the four forms of organizational agility.
Operational Agility
Operational agility is the organization’s ability to effectively utilize its resources, streamline its processes and swiftly adjust its operations to meet the changing demands within its industry (El-Khalil and Mezher, 2020, p. 171). This agility involves the organization’s ability to fix and utilize the available resources effectively depending on its situation, or being able to adjust its operations effectively and navigate any challenges that may be presented by a resource shortage (Walter et al., 2021, p. 360). In the context of Venture Credit Union, operational agility is crucial to helping the organization effectively manage its day-to-day activities, enhance ease in its members transactions, and easily adapt to any changes within the financial markets.
Strategic Agility
Strategic agility involves the organization’s ability to predict future trends in the market of its operation, identify strategic opportunities and effectively respond by adjusting its long-term goals to align with the identified trends and opportunities (Clauss et al., 2021, p. 208). This agility requires the organization to always remain ahead of the competition by identifying the emerging opportunities within the market and making the necessary changes to improve its sustainability. In the case of Venture Credit Union, strategic agility will be important in ensuring the expansion of its services, extending its reach to new markets, and fighting to retain its position as the leading financial institution.
Portfolio Agility
When organizations with diverse business portfolios attempt to reallocate resources from less productive areas to more promising ones, a set of common pathologies frequently get in the way and hinder them from relocating these resources for production. Portfolio agility refers to an organization’s capacity to adjust its products, services, and projects to changing market conditions and client needs. It calls for constantly assessing and modifying the product mix to meet strategic goals and client’s preferences (Mrugalska and Ahmed, 2021, p. 872). Portfolio agility for VENTURE Credit Union would mean expanding its financial products and services, launching new ones, and adapting its investment portfolio to meet member and market needs.
Cultural Agility
Cultural agility is an organization’s ability to promote innovation, cooperation, and learning (Deggerone and Deffaci, 2022, p.101). It entails empowering workers, encouraging creativity and risk-taking, and fostering open communication and feedback. An agile culture plays a significant role in ensuring that the organization can easily adapt to changes in the market and seize new possibilities (Mrugalska and Ahmed, 2021, p. 872). Cultural agility will be instrumental in helping VENTURE Credit Union create a welcoming and innovative workplace, empower staff to make suggestions and implement changes, and match its values and mission.
Justification
Even though all four forms of agility are significant in ensuring the organization’s success, considering the Venture Credit Union’s current status, strategic agility appears to be the most relevant to the organization. This is because, currently, Venture Credit Union is in the leading position in financial facilities (Will et al., 2022, p. 25). Being a leader within the industry means that the organization has to remain strategic, particularly keeping pace with evolving technology, be the first to identify any emerging opportunities, adjust their long-term objectives, and ensure they remain at the forefront of the competition and retain their position. Being strategically agile will allow Venture Credit Union to always make informed decisions in relation to opportunities and remain competitive (Mrugalska and Ahmed, 2021, p. 872). Moreover, the strategic plan will position Venture Credit Union in a very prominent position to proactively navigate all forms of challenges and capitalize on emerging opportunities within the market trends, hence ensuring its continued success and relevance within the market.
An evaluation of the importance of effective human resource planning at Venture Credit Union when competing as an agile organization.
Human resource planning ensures that the organization has the right talent in the right place at the right time, aligning with the agile principles of adaptability and responsiveness to change. (Chung, 2024). Firstly, effective human resource planning enables Venture Credit Union to anticipate and address future talent needs. By analyzing market trends, customer demands, and organizational objectives, the credit union can identify the skills and competencies required to remain competitive and agile in the industry (Walter et al., 2021, p. 353). In 2023, the Credit Union decided to focus on improving their loan portfolio by pivoting away from growth and focusing on institutional strengthening by rolling out collections training to front-line staff members. (VENTURE Credit Union, 2022). This proactive approach allows them to strategically recruit, train, and develop employees to meet evolving business needs.
Secondly, human resource planning facilitates the formation of flexible talent pools and cross-functional teams, which are essential for agile organizations (Mollet and Kaudela-Baum, 2023, p. 2060). Venture Credit Union’s human resource strategy suggests investing in continuous learning and development programs to improve employees’ agile practices to stay competitive in the financial business (Chung, 2024). Venture Credit Union can quickly form teams to tackle new initiatives, address new issues, and seize market possibilities. This flexibility helps the credit union adapt quickly to customer preferences and industry trends. Additionally, good HR planning boosts employee engagement and satisfaction.
Venture Credit Union can demonstrate a commitment to the professional growth and well-being of its employees. This not only enhances job satisfaction and retention but also cultivates a culture of innovation and continuous improvement, essential traits for agile organizations striving to stay ahead in a competitive market (Chung, 2024).
Human resource planning may play an instrumental role in mitigating any skills gaps within the organization (Porath, 2023, p. 1414). This is achieved by identifying the skills gaps existing within the workforce. By being aware of the competencies and skills required to drive the organization’s success Venture Credit Union may develop structured training programs that are tailored to foster the skills required for the organization’s agile practices and address these gaps for continued quality production (Chugh, 2024). Particularly, this ensures that the organization always retains relevant and quality skills to adapt to changing responsibilities, promoting the organization’s agility.
Effective human resource planning may promote diversity and inclusion within their organization’s workforce. Achieving this aspect is quite significant for any organization for the purpose of offering innovative solutions and attaining the ability to navigate complex challenges (Chugh, 2024). By adopting the diversity aspect, Venture Credit Union enjoys the benefit of encouraging creativity and resilience within its operations, thus being able to effectively respond to market dynamic conditions.
Workforce motivation and talent and skill retention are crucial, especially in competitive industries such as the finance industry, which Venture Credit Union is in (Ghani et al., 2022 p. 2882). Through effective human resource planning, the Venture Credit Union will be able to implement strategies that will lure, develop and retain the best talents in the industry (Chugh, 2024). This may involve offering competitive benefits and compensation to the workers, fostering a supportive environment, and offering opportunities for career advancement. By taking care of and ensuring employee wellbeing, Venture Credit Union may reduce turnover and ensure continuity in operations, contributing to overall organizational agility.
As technology continues to evolve, organizations must adapt to stay competitive. Venture Credit Union should plan to upskill personnel in financial industry-relevant technology such as digital banking systems and data analytics tools (Chugh, 2024). By teaching employees’ digital skills, the credit union may use technology to streamline procedures, improve client experiences, and innovate, strengthening its market agility.
Venture Credit Union uses HR planning to adjust the workforce for demand and projects. Agile staff management options like cross-training and flexible work arrangements let the credit union react to changing business needs without compromising productivity or service quality (Chugh, 2024). Resource allocation is optimized, allowing the company to quickly adapt to market changes and seize new possibilities.
In conclusion, effective human resource planning is a cornerstone of Venture Credit Union’s agility and competitiveness in the financial industry. HR is uniquely positioned to help organizations with strategy planning since efficient human resource use is essential for success. HR can help other departments define their mission, long-term goals, and strategies and adjust them where necessary to accomplish these goals. By hiring the right talent or skills, encouraging flexibility and adaptability, and engaging employees, the credit union may position itself for long-term success and growth in a changing business environment.
REFERENCES
Chugh, S. (2024): 8 key benefits of implementing a human resource planning process, Emeritus Online Courses. Available at: https://emeritus.org/blog/human-resources-human-resource-planning/ (Assessed: March 27, 2024).
Mrugalska, B., and Ahmed, J., 2021. Organizational agility in Industry 4.0: A systematic literature review. Sustainability, 13(15), p. 872. https://doi.org/10.3390/su13158272
Shafiabady, N., Hadjinicolaou, N., Din, F.U., Bhandari, B., Wu, R.M., and Vakilian, J., 2023. Using artificial intelligence (AI) to predict organizational agility. Plos one, 18(5), p.e0283066. https://doi.org/10.1371/journal.pone.0283066
VENTURE Credit Union. (2022)—Annual Report 2022. Available at: https://www.venturecreditunion.com/wp-content/uploads/2023/04/Annual-Report-2022.pdf (accessed March 27, 2024).
Walter, A.T., 2021. Organizational agility: ill-defined and somewhat confusing? A systematic literature review and conceptualization. Management Review Quarterly, 71(3), pp. 343–391. https://doi.org/10.1007/s11301-020-00186-6
Deggerone, Z.A. and Deffaci, A.P.B., 2022. PEOPLE MANAGEMENT PROCESSES IN A CREDIT UNION: A STUDY IN A CRE. Brazilian Journal of Accounting and Management–BJA&M, 11(20), pp.098-112.
Will, R., Satterfield, R.K. and Skaggs, R., 2022. University of South Florida Federal Credit Union: Volunteer Strategic Planning. Muma Case Review, 7, pp.001-039. https://pubs.mumacasereview.org/2022/MCR-07-02-Will-USF-FCU-p1-39.pdf
Clauss, T., Kraus, S., Kallinger, F.L., Bican, P.M., Brem, A. and Kailer, N., 2021. Organizational ambidexterity and competitive advantage: The role of strategic agility in the exploration-exploitation paradox. Journal of Innovation & Knowledge, 6(4), pp.203-213. https://doi.org/10.1016/j.jik.2020.07.003
El-Khalil, R. and Mezher, M.A., 2020. The mediating impact of sustainability on the relationship between agility and operational performance. Operations Research Perspectives, 7, p.171.
Chong, W.K. and Patwa, N., 2023. The value of integrity: Empowering SMEs with ethical marketing communication. Sustainability, 15(15), p.1673.
Walker, P.R., 2022. An Exploration of Features within Organizational Culture that Promote Risk Acceptance in. https://apps.dtic.mil/sti/pdfs/AD1180893.pdf
Ghani, B., Zada, M., Memon, K.R., Ullah, R., Khattak, A., Han, H., Ariza-Montes, A. and Araya-Castillo, L., 2022. Challenges and strategies for employee retention in the hospitality industry: A review. Sustainability, 14(5), p.2885. 10.3390/su14052885
Porath, U., 2023. Advancing managerial evolution and resource management in contemporary business landscapes. Modern Economy, 14(10), pp.1404-1420.. https://www.scirp.org/journal/paperinformation?paperid=128338
Mollet, L.S. and Kaudela-Baum, S., 2023. Critical HR capabilities in agile organisations a cross-case analysis in swiss SMEs. Review of Managerial Science, 17(6), pp.2055-2075. https://link.springer.com/article/10.1007/s11846-022-00570-4
Chaudhary, S., Dhir, A., Ferraris, A. and Bertoldi, B., 2021. Trust and reputation in family businesses: A systematic literature review of past achievements and future promises. Journal of Business Research, 137, pp.143-161. https://doi.org/10.1016/j.jbusres.2021.07.052