Analysis of Sexist Discourse in Brian Beacom’s Article on Radio Presenter Selection
Introduction: The article utilizes several linguistic devices that promote gender bias against Zoe Ball. Firstly, the author repeatedly mentions Ball’s high salary, framing it as “eye-watering” and “mindboggling.” This suggests her pay is excessive or undeserved, a common sexist tactic used to undermine women’s accomplishments. Secondly, the article refers to Ball merely as a “glamorous ... Read More
Pages: 12 Words: 3173