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Customer Satisfaction Essays

The Role of Service Quality in Customer Satisfaction in the Hotel Industry

Introduction Problem Statement Service quality can be defined as the discrepancy between a customer’s perception and expectation of service (Namin, 2017). In order to gain a competitive advantage, businesses continually seek innovative ways to provide high-quality services and differentiate themselves. With increasing global competition in the hotel industry, businesses aim to expand their markets and ... Read More
Pages: 5       Words: 1344

Significance of Branding on Organizational Profitability

Introduction Branding is a tool effectively used in marketing for an organization to succeed. Branding entails; choosing the brand name, coming up with an advertising method that will bear the name, and ensuring that the brand continues to have a dominant position in the market. ( Keller et al,2019).In this essay, we will emphasize how ... Read More
Pages: 4       Words: 931
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Innovation Management in a Digital Age Customer Analysis

Introduction A well-planned change management strategy is required to ensure the success of an innovation like our Better House platform. Whether the invention is implemented in an established firm or by a startup, it will influence various stakeholders, including employees, customers, and partners. This response will discuss some critical factors for managing change and potential ... Read More
Pages: 6       Words: 1546

Florida Cooperative: An Analysis of Customer Satisfaction and Organizational Development

Introduction 1.1 Background of the Study Customers are the most variable people in any organization as the business depends on the customer, but customers are not dependent on the business. Therefore, ensuring customer satisfaction with the services offered in a business is a significant aspect that should always be implemented. The success or failure of ... Read More
Pages: 9       Words: 2215

Operations Strategy for Industry

The case study organization is Apple Inc., a technological organization that designs, manufactures, and markets tablets, personal computers, wearable devices, and smartphones (Goyal & Gaur, 2023). In addition to this, the organization is also known for its innovative software applications and related services, accessories, and third-party digital content. This is one of the world’s most ... Read More
Pages: 16       Words: 4369

Virtual Project Team

Recently, technology has been tremendously advancing, creating a more globalized and digital world, reducing the world to one community. Technology advancement has been incorporated into various organizations to increase productivity, management and general operations efficiency. However, technological advancements have made organizations change their structural organizations from the conventional hierarchical to even and flexible frameworks to ... Read More
Pages: 9       Words: 2246

An Investigation of Naraka: Bladepoint Launched by NetEase. (PC, Xbox)

Executive Summary Naraka: Bladepoint is a multiplayer action competitive game developed by NetEase’s “24 Entertainment Studio”. It was launched without deletion on July 8, 2021, and its global public beta on Steam was officially launched on August 12, 2021. On December 9 of the same year, “Naraka: Bladepoint” officially landed at EPIC Mall. On June ... Read More
Pages: 15       Words: 4047

Customer Satisfaction and Loyalty in the USA Fashion Clothing Market

Executive Summary This research project focuses on understanding customer perceptions, satisfaction levels, and loyalty toward eight clothing brands, particularly Tommy Hilfiger (TH) and its position in the market relative to the other seven brands. The project aims to gather insights into customer attitudes and behaviours towards each brand to inform future business strategies. The project’s ... Read More
Pages: 6       Words: 1465

Cost-Benefit Analysis

Summary The analysis in the cost-benefit context will always weigh the sum of all costs and the sum of all the benefits to see which is higher and whether the project is worth pursuing (Plowman, 2014), (Gollier and C., 2020). We look at the benefits and the costs in terms of monetary value. In this ... Read More
Pages: 10       Words: 2742
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