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Contemporary Issues in Management

Different techniques and approaches reported in the literature help managers and leaders enhance and strengthen one’s influence over personal supporters. Many of the most effective are narration. If used appropriately, it aids the leader in explaining his views to his constituency, sharing his understanding with them, creating a shared vision, and amicably resolving disagreements. People’s actions, not their reasoning minds, are addressed through narrative. It can break down barriers people construct to protect themselves from the outside environment, including innovative thinking. What is with a good story which thus makes it an excellent fit for a change initiative? All storylines are generally based on the presumption of changing. Therefore, they evolve in a succession of situations due to a shift in behavior, thoughts, relationships, happenings, surroundings, and other inciting circumstances that flip people’s lives around for the better. The link underlying narrative and authority is the subject of just this discussion.

Storytelling is a powerful tool for leaders and managers

The narrative is a successful and popular method of cultural awareness. There are numerous adjectives to say a story. A tale is a complicated process of making meaning, to put it simply. As a result, stories convey standards and expertise, including understanding actuality and giving readers a better experience and happenings. They are connected with people’s choices and societies’ core principles. Theories help us from ourselves and social identities, influence social norms, and communicate knowledge and beliefs. What we accept, how we see the world, and how we respond to opportunities are all influenced by our individual stories. Several times per day, people tell stories knowing the significance of what they’re saying. In all literature and expression of thoughts, there are histories to be found.

Roles of a story

The narrative is an excellent resource for executives. These allow us to share learning, express fresh ideas, make modifications, resolve problems, develop new perspectives, shape company culture, and effectively promote founder people’s and groupings’ essential beliefs. Using narrative, managers can encourage the level of accounting learning. People try and live and conduct through stories. They assist in transforming tacit communication, a process as a virtual medium. Societies are kept alive by stories that produce living recollections. The impact and founder of the core tenets of people and organizations and the employer brand. They affect the effectiveness of employee engagement.

Audience and a storyteller in a story

The narrative can be viewed as a virtual reality encounter. Furthermore, digital storytelling is an essential part of the Chief Narrator’s job. However, paying attention to storylines and uncovering unforeseen contacts to be discovered is even more critical. If the tale and storyline seem to be effective, audience listeners will be lured through into the story and put themselves in the sandals of the protagonists. The protagonists lead him on his adventure; the listener helps someone solve the problems and overcome his difficulties. Even at the end of the series, he wins with the protagonist. The audience develops during the virtual experience, just as they would in actual situations. Fairytales, riddles, mythologies, as well as ancient stories, were already conveyed orally as well as afterward correctly documented. Fairytales are made-up narratives that teach a life lesson—creatures who serve the public service as the characters. Literary devices are anecdotes based on historical occurrences. They teach moral or religious messages to the audience. Conventional narratives written by female authors have been regarded as mythologies. Mentality, human psychology, organizations, and spiritual practices are explained. Numerous myths tell about virtuous as well as famous heroes performing heroic deeds. They motivate people to work on both well-being.

Mythologies are the creation of human culture, including religion, art, epistemology, scientific method, and innovation. Individuals impact what is recognized as facts and are not in a participant’s or social mores mind. Superstars do seem to be tales that have been accepted as fact. They have a history, but it is impossible to prove them. Fairytales are tales that are unique to a particular country or region. Culture and the way of life differ. Causation, as well as morality, are frequently discussed in folk tales. Individuals receive a lot of publicity in difficult times and during regional rebellions because they are unique to each cultural context.

How an industry may link a theory and a practice

When it comes to leaving an impression on clients’ thoughts, enterprises today face more severe challenges. Also, because the client’s requirements have gotten more prominent than ever before, there isn’t much that can have a long-term impact. The industry has gradually embraced narrative structure to act as a bridge between consumers and companies or between staff and clients, to build a connection of continuity, passion, mutual trust, connect, and trust.

Whenever telling a story, you’re igniting something that’s there. Artificial consciousness and creativity are inextricably linked to the narrative. Folklore is a mechanism to ensure that the profession is operating together for the same objective and that such principles are shared inside this profession. Others send emails to consumers to purchase the items. When writing a good story, both local and global views should be considered. Narratives can make people feel satisfied with their brief visit.

Each day, enormous quantities of types of data are published, and far more are being disseminated, making narratives competitive. The information available to consumers is overburdening. It’s almost too difficult to become lost in the crowd as a company. A strong brand may be superior to a competitor. Nevertheless, a judgment call is more subjective than rational at the final moment of the day. Trying to distinguish a fantastic story is crucial, and it can significantly impact a company’s capacity to stand out in the competition and make profits. Narrative allows people to understand the universe, and expresses people’s ideas and morals; it unites everyone, helping each other understand the universe, and generates brand loyalty. A good tale can make us perceive things in ways that mathematics, information, and conference presentations just cannot.

Part two

Effective employee engagement and loyalty

Corporations’ enterprises must maximize the value of existing competencies while still acknowledging and adapting to the likelihood that what works now wouldn’t perform tomorrow. Leaders of firms would work impossible to engage people to increase or preserve earnings. If administrators concentrate on preexisting goods, they may find it difficult to adjust the entire corporation in the form of social action. Recognizing how or when to walk a fine line between managing people, inventiveness, and short-term profit maximization is crucial for CEOs who want to ensure their companies’ long-term viability. Numerous big organizations have improved their inefficiencies by using technological advances, trained people, and methodologies, including instruction.

Use of storytelling practice to maintain employee engagement and loyalty

The best efforts to a series of projects, trust, and engagement, can often backfire. The conclusion is very often alienation. Storyteller appeals to individuals’ passions and is a comparatively novel and effective approach for involving them in strategic planning. It’s more about adopting and reducing risk when running a small business. No matter how advantageous one keeps thinking, what cleverly approaches evolving situations, or how convincingly one acts, one can never really be sure, even if one could well hit the bullseye and get in which one wants to go.

When executives define line motion, the basic instinct is to preserve the same or more full control, notwithstanding development specialists’ screaming and petitioning for cooperation and inclusion. One of today’s political sexiest phrases, job satisfaction, passes on deaf ears. Most business leaders prefer the safe and routine over the risky technique of functional relationships in strategic planning. What transpires whenever the CEO relinquishes complete control and encourages employees to cooperate on the strategic plan and become involved in forging a new environment and defining the industry’s strategic path? What transpires whenever the manager sets a significant challenge: “Start giving me a tale that will enable us all to comprehend the shape of the future and see how much our future potentially looks like.” Exciting things do take place. Employee engagement has become a catchphrase with a lot of meaning behind it. Maybe something that humans always used from the start of history to understand how they are presently and what they’re doing next – making and telling tales – is being called on once more to help them comprehend where they are currently and what they’re doing next.

Steven Covey, a superb clairvoyant and rationalistic, sums things up briefly and succinctly, yet because of many clear comprehensions. After introducing customers with something like a perfect featuring the seventh attitude for increasing productivity, he introduces them to the eighth Practice Methodology: “Folk’s approach individuals as rational and talented professionals. The concept is to participate directly in a dilemma and collaborate on options. Since the eighth Behaviors deals with overall leaders and managers and motivates employees to think proactively, it places the seven Principles under a central tent.”

Interaction, interaction, and interaction are examples of what contemporary business personnel anticipates from their management. Meeting these objectives is a team effort for senior executives. Covey’s eighth Attitude Technique is a rallying cry for executives to create different methods to connect planning to action. One method executive might interrupt their fixed elements of risk monitoring and ultimate control and seek out collaborating options is to invite workers to help build a storyline that connects the company’s past and present to a possible future path.

The importance of narratives and narrating cannot be overstated; Storylines Coaches are experts in this field. A story seems to be a storyline that depicts complicated relationships involving characters, emotions, events, and even abstract notions. It is a component of life to tell and listen to stories, to begin learning them, and to like and use them to convey information and beliefs. People are willing to reflect differently today of stories because they are good listeners and hear voices they couldn’t before. Corporate storytelling: Changing levels; Developing a gripping tale is the most effective technique for a communicator to communicate important messages. Business leaders understand the past and project the future by creating scenarios and stories that break down complex ideas into emotional moments that can mean something to everyone.

Staying active in the corporation is a similar feeling for anyone in a firm and one which people have in varied contexts. Sentimentality is at the root of every determinism and every decision people make. The evidence that so many businesspeople adore bolsters emotion. Blake didn’t take a risk by incorporating a tale into his change management technique. He didn’t think it was dangerous, either. Instead, he regarded it as a method for establishing confidence. The timing is crucial; periods of mass change necessitate bold acts and determined leaders willing to deviate from the status quo. Leaders can demonstrate significant vulnerabilities when contemplating multiple techniques and possibilities during a period of business uncertainties before actually making final judgments. The advantages include joining together over a moment of crisis, striving together toward a single goal, and perceiving connection, all of which can help retain and build a motivated workforce.

Storytelling as a business skill

Institutional marketing’ overall goal is to help personnel create and deliver storylines that consistently drive efficiency and replicate attitudes through the self-assessment process. Each narrative aims to walk a fine line between the requirement to attract this same public’s attention and the necessity to promote the specified purpose. If the goal is for individuals to know and accept corporation principles, storytelling that concentrates too heavily on financial results can be soulless and impersonal. Narrative containing similar destinations that place too much emphasis on entertaining the listener miss ability to engage or reinforce business principles. Communication channels ought to provide electorate training to staff who deliver their tales in person. It will boost their self-esteem and provide them with the skills and poise required to pay in front of an audience. Ascertain those speakers are given a stage show with real-time updates and assistance. Retired or much more skilled performers should mentor newcomers so that they can share their experiences and develop a culture of tellers.

Part three

Learning Journey

The narrative is an effective method of persuading star players to find a company. It gives them a clear picture of who your company is more than an employee, allowing them to decide if they’d be a good fit. People develop boundaries to shield themselves from outside the world and fundamental ideas because the narrative does have the ability to destroy those barricades. Storytelling is an effective method of persuading top talent to join a company. It gives applicants a clear picture of who your company is as an employee or a director, allowing them to determine that they’re a good fit. People develop barriers to shield themselves from the outside inventions and fundamental ideas, and narrative has the option to overcome apart those obstacles. All accumulated and cataloged story resources should always be maintained digitally in this modern age so that communicators can reuse them.

Administrators might use business examples of success or obstacles as shotgun shells to improve employee relationships. The new era of technology is accelerating the change from traditional narration to creating drama. Articles, chats, Google video grass cuttings, and other media platforms are vital features of story modalities shared through broadcast platforms on the network. The corporation will place a greater emphasis on tale type selection. The goals of the organization determine the narratives that are chosen.

Supervisors describe the business’s storied history, experience, and creator’s objective in the form of anecdotes while re-entering new employees. Stories like these have the potential to have a significant impact. Management uses storytelling or storylines to enhance customer loyalty and showcase the company’s products or services instead of advertisements or advertising. Such stories connect people closer to the products/services in brand building and pique their interest. Managers frequently use narratives such as the founder’s ambition, one’s journey so far, and a purpose of attaining to reinforce company principles. Companies also honor professionals who embody the corporation’s ideals and establish conventions that reflect them. Leaders need to create clear goals and expectations for personnel whenever firms transform operations, philosophy, or technology. They must also make every effort to make them feel at ease with the adjustments. Professionals can be told about the aspirational aims and expectations throughout the form of articles, which will let individuals participate mainly in transition.

As a manager, you can utilize several approaches to address dangers to the company and its clients. The narrative is one well approach for keeping staff spirits high. Administrators choose personnel with a comparable propensity for handling problems, specifically throughout times of emergency.

An example linking stories to managers and employees in an organization

The banking institutions expect to improve on people’s responsibility by developing a network where marine corps, earmark, active duty, as well as military veterans, could perhaps express their opinions, enhance their skills, and promote awareness of veteran issues among their workmates, customer base, as well as populations, as outlined in chapter 1 to the storylines.

Donna Christian, a military spouse who spent a lifetime working alongside veterans before joining TD Bank as a client service consultant, was featured in one of the tales. Kim Davis, a senior contact center supervisor responsible for credit management, is featured in some other tales. Kim courageously explains how she learned when kidnapped, tracked down her biological mother, and realized she was born while her mom was severely attacked. Kim shares how TD Bank’s unique Ngo Board Education program enabled her to prepare for her shareholder vote at an NGO that assists molestation as well as domestic trans people as well as surviving communities.

Types of employee stories

Goal harmonization; A coherent, well-integrated approach narrative that complements the organization’s goals and objectives and beliefs strengthens individuals’ line of sight to strategic goals. Throughout the story, the point must be reinforced. Capability development; describes how a peer effectively adopts a new strategy or deals with change. Enables the readers to live simultaneously through the narrative while increasing employee confidence and knowledge. Specific steps and experiences gained that could be easily duplicated are included in individual histories. Team building; recognizes whatever motivates people unique and effectively increases employees’ feeling of closeness to the group. Stories about what the company performed together and generated achievement should just be told. Intimate bond; discloses anything incredibly confidential about the narrator or communicates intense feelings. Employees will feel emotionally identified with the organization after hearing comparable narratives.

Professional tales are gathered in a variety of methods by organizations. It’s a good idea to invite employees to tell anecdotes about others because people frequently prefer to focus on others’ accomplishments over their own. Professional reward systems can also be a good source of username information. End up making sure to specify what you’ll be trying for, and even let people have told their respective tales out on their terms and, if appropriate, using their native tongue. This ensures that views and experiences are genuine and diverse.

How storytelling will safeguard my future managerial practice

The narrative should never be considered a cure-all. It can restructure a critical feature of my company’s skills, just like other corporate strategies, but mostly combined with other treatments and even the hard energy involved in using them effectively. Simultaneously, narration may prove to have been one of the most crucial instruments of the coming decade. The actuality is that training the next generation of workers is a critical duty. As a manager, I require managerial qualities that are widely circulated and functioning throughout all company parts. As an increased administrator, I am just the company’s best features. As part of the executive team, I must assist in developing those who will succeed me in becoming organization leaders. In turn, I must motivate these last leaders to do that for their employees. Such activities enable firms to create strategic skills and increase their institutional personality by allowing the growth of interested leadership at all levels.

Stories have a particular influence, and the effect is not easily forgotten inside the brain. Stories are also the easiest way to get anyone’s attention as people have been used to stories since they were born. Storytelling is an instrument that can motivate the audience and gain the public’s confidence. It is observed that storytelling has its importance and benefits in general, and it is more applicable and efficient in organizations at various managerial functions.


Doz, Y., 2020. Fostering strategic agility: How individual executives and human resource practices contribute. Human Resource Management Review30(1), p.100693.

Nash, R., 2019. Liberating scholarly writing: The power of personal narrative. IAP.

Saguy, T., 2018. Downside of intergroup harmony? When reconciliation might backfire and what to do. Policy Insights from the Behavioral and Brain Sciences5(1), pp.75-81.

Yin, J., 2018. Beyond postmodernism: A non-western perspective on identity. Journal of Multicultural Discourses13(3), pp.193-219.


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