Customer Support
Training: Training is The foundation of outstanding customer service (Weinstein & Johnson, 2020). Ensure employees receive thorough product knowledge training, problem-solving techniques, and manners. It could be a good idea to do staff skill refreshers periodically.
Feedback: Gathering and evaluating feedback is essential. Establish a methodical process for collecting visitor feedback via surveys, comment cards, or internet reviews. This data makes it possible to identify specific problems and make focused fixes.
Personalization: It is crucial in the hospitality sector. Create a visitor profile system containing information about preferences, events, and other pertinent details. Utilize this information to customize the visitor experience, for example, by providing free upgrades or extras on subsequent visits.
Reconstruction and Upkeep
Frequent Inspections: Besides regular inspections, plan preventive maintenance to deal with concerns before they become serious. Implementing a Computerized Maintenance Management System (CMMS) may make this procedure more efficient, as (Balouei Jamkhaneh et al., 2018) describe it as rapidly increasing in different industries.
Renovation: To maintain the motel’s competitiveness, periodic upgrades are needed. Make refurbishment selections based on industry trends and visitor feedback. Updating shared spaces, guest rooms, and landscaping may improve the entire experience for visitors.
Internet Awareness
Website optimization: A prospective visitor will often find your hotel online. Ensure it embraces the motel’s logo and core principles and is user-friendly. To provide correct information, update the text and photos regularly.
Online reservations: Convenience is essential in the current digital era. Make the online booking process more user-friendly and efficient by streamlining it, according to (Raab et al., 2018). Consider forming alliances with online travel agents (OTAs) to increase your reach.
Promotion
Social Media: Make good use of social media sites. Create a content schedule that highlights the Monashee’s distinctive features and draws in prospective customers. Organize social media competitions to promote user-generated content and ask visitors to share their experiences.
Local Partnerships: Working with nearby companies may benefit both parties. Collaborate with neighboring eateries, tourist destinations, or event spaces to provide exclusive deals or packages to customers.
Cost Control
Energy Efficiency: From research done by López-Bernabé et al. (2021), we can conclude that Make investments in energy-saving devices like smart thermostats, LED lights, and energy-efficient appliances. Perform energy audits to find areas that need improvement.
Inventory Control: To keep costs under control, put a robust system for managing inventories in place. To cut waste and ensure you have the proper materials on hand, audit and update inventory levels regularly.
Security and Safety
Security Systems: Monashee should think of new increased and tight security by investing in well-set CCTV cameras. The motel should also place access control systems together with alarm systems. The systems should be tested regularly to make sure that they operate optimally.
Being Ready for Emergencies: Establish and update explicit emergency protocols regularly. These should include evacuation plans, fire exercises, and medical response protocols. To guarantee the security of both visitors and workers, teach personnel these procedures.
Ecological Campaigns
Sustainability: To lessen the motel’s environmental impact, use eco-friendly procedures. This might include looking at renewable energy sources like solar panels, cutting down on trash, and implementing water conservation programs.
Comparative Evaluation:
Market research: Keep an eye on the competitive environment at all times. This includes researching the costs, offerings, and testimonials of other companies. To stay competitive, make the necessary adjustments to your services and price.
Employee Morale
Employee Benefits: Provide competitive pay and benefit packages to draw in and keep talented employees. Guests are often made happy by pleasant staff.
Integration of Technology
Automation: Look at ways to increase productivity, mainly check-in and check-out procedures. The visitor experience may be improved with keyless access systems and chatbots for questions from visitors.
Utilize data analytics technologies to help you make wise judgments. Examine visitor information to find patterns, inclinations, and areas that need work.
The motel’s current operational model
Traditional hotel management, with the proprietor having direct control, is the hallmark of the Monashee Hotel’s present operating style. This model strongly emphasizes active participation, with the owner doing various duties such as management, customer service, and decision-making. This strategy also has drawbacks, such as a restricted internet presence and the possibility for operational inefficiencies at busy times of the year, even while enabling rapid decision-making and individualized visitor experiences. The motel’s visibility to passing visitors facilitates positive ratings and referrals from satisfied guests due to its position along the Trans-Canada Highway and the owner’s active involvement in day-to-day operations. However, strategic improvements must be competitive and adjust to changing market dynamics. These improvements include a more robust internet presence, better customer relationship management, and steps to handle seasonal issues and competition from other accommodation choices like Airbnb.
References
Balouei Jamkhaneh, H., Khazaei Pool, J., Khaksar, S. M. S., Arabzad, S. M., & Verij Kazemi, R. (2018). Impacts of computerized maintenance management system and relevant supportive organizational factors on total productive maintenance. Benchmarking: An International Journal, 25(7), 2230–2247. https://doi.org/10.1108/bij-05-2016-0072
López-Bernabé, E., Foudi, S., Linares, P., & Galarraga, I. (2021). Factors affecting energy-efficiency investment in the hotel industry: survey results from Spain. Energy Efficiency, 14(4). https://doi.org/10.1007/s12053-021-09936-1
Raab, C., Berezan, O., Christodoulidou, N., Jiang, L., & Shoemaker, S. (2018). Creating strategic relationships with online travel agents to drive hotel room revenue. Journal of Hospitality and Tourism Technology, 9(1), 125–140. https://doi.org/10.1108/jhtt-10-2016-0069
Weinstein, A., & Johnson, W. C. (2020). We design and deliver superior customer value: concepts, cases, and applications. CRC press.
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