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Agile Marketing Essays

Digital Media and Work

The emergence of digital media channels has brought a new era of marketing, transforming how marketers go about their daily duties, relate with customers, and create economic gains. Traditional marketing channels prevailed earlier on in history, with no personalization as well as involvement options that present-day digital media offers. Social media, search engines, mobile devices, ... Read More
Pages: 8       Words: 2047

Elements of Marketing

Introduction The advent of modern technology has allowed marketing to develop into something much more data-driven, customer-centric, and individual. The latest iteration of marketing, dubbed “Marketing 5.0,” emphasizes human-centric and empathetic approaches to business to generate value for customers. It leverages technology, data, and human insight to provide customers with a unified and tailored service. ... Read More
Pages: 3       Words: 763
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