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Social Media Ethics Problem

Introduction

Social media ethics is a complicated ethical issue that can impact a company’s operations. In some instances, improper use of social media can violate the code’s moral principles. The disclosure of sensitive personal information about clients or research subjects violates confidentiality, and misrepresenting the organization’s practices or level of expertise are all examples of violations. Most of the time, expressing insulting or offensive opinions, including writing such remarks in documents, is not considered a violation of the code of conduct. If deformation is discovered, such remarks will be treated as a code violation and prosecuted. Social media ethics training and developing an integrity culture based on social media ethics are two approaches that can be used to address this official issue effectively. Social Media ethics in a company is expected to have impacts in many ways, either positive or negative. The leadership and values dimensions are the ones that are most commonly used when talking about social media ethics. A recommendation to improve the ethical use of social media is “building a strong and defensive person or network.” When used responsibly, social media can be an extremely effective tool for increasing and improving the efficiency of a company’s operations.

Overview of social media ethics issue

The complexity of social media ethics makes it difficult to define more about it in a company (Kvalnes, 2019). When used unethically, it creates a conflict of interest between employees and management. The rules state that members can only use social media to promote the group’s goals. A company’s data can be unethically collected and used, including sharing it with competitors. Without proper management, social media can expose corporations to hazards such as data breaches, conflicts of interest, and the misappropriation of company assets. Members of the group can contact with one another through the use of the social media chatrooms. Because of this, it is unethical to use personal time and social media in the workplace. It suggests that employees are exploiting the company’s limited resources to pursue personal interests, such as chatting with friends and family, at the expense of the organization (Lam, 2016). Members of the organization disagree on whether the corporation has the right to engage with the public through the media. When members of an organization provide incorrect information, make improper comments, or utilize social media in an unethical manner, the organization’s credibility can be compromised. For example, when publicly criticizing a company’s practices on social media is prohibited.

Ethical analysis of issue on social media ethic in an organization

Because social media spreads information quickly and to a larger audience, traditional media outlets are tempted to share and promote their organizations (Kvalnes, 2020). So, if an organization releases breaking news and the media distributes it, this may result in plagiarism or data theft. Social media ethics have a big impact on many aspects of an organization. Its top management must address it within the company’s larger business activities (Jafarkarimi et al., 2016). An organization that does not effectively identify, assess, and manage its approach to social media will miss out on many opportunities. There are many risks associated with an organization’s inappropriate practices and actions that can harm its operations (Horstmann, 2011). Effective risk management programs are not burdensome or intrusive, but they must be proportional to the organization’s risk exposure. An organization’s social media strategy should anticipate future changes in technology, audience, services, and how social media affects the organization’s environment (Saura et al., 2015).

Theories of ethical leadership and balanced leadership, among other sources, explore the various components of social media ethics, such as the leadership dimensions. Social media ethics is addressed in more detail in the following sections (Laczniak et al., 2018). Specifically, this is due to a lack of support from senior management, who frequently has little understanding of how social media functions inside the organization’s organizational structure and culture. The seniors and the management are considered to be a key control in solving issues in the social media hence leaders with better decision making can help reduce the harm of the issue or avoid it at all. Access to concepts and ideas is restricted to clarify the subject at hand. Employees and management can work together to solve ethical difficulties that arise from social media use if they categorize and understand the issues (Debatin, 2011). The absence of well-established laws and codes and the absence of tales about similar occurrences that were handled exemplary are all essential factors to examine when evaluating a situation.

The importance of value dimensions in influencing the behavior of an organization or the conduct of individuals cannot be overstated. A multitude of things affects the culture of an organization. Moral principles, widely regarded as among the most important, serve as potent motivators that direct both individual and organizational conduct positively. Many staff members do not consciously recognize or choose their beliefs, which is troublesome for social media ethics. On the other side, individuals appear to have difficulty in acting ethically, which is problematic for social media ethics. Recognizing and accepting our unconscious ideas is a critical first step toward being able to act ethically and responsibly according to the principles and standards of the organization (Elder,2020). It is a prerequisite for acting ethically and responsibly. Management analysis of the selected organizational ethic on social media ethic.

Management analysis of the selected organizational ethic on social media ethic

Training is essential even though a business can make numerous commitments to address social media ethics (Vallor, 2012). Members of the organization should be educated on using social media ethically and adequately the organization’s standards. Effective social media policies in place and educating and preparing employees can help organizations improve their behavior while increasing compliance and lowering risks. A variety of methods, such as hosting moderated online talk groups, can be used to accomplish this goal in an organization. Members of the organization can use this platform to post questions in a format that anyone can respond to constructively, creating an organization blog. Then the blog can include commentary on organizational principles and ethical performance, and other topics. Through internal webinars, the employees can ask management ethics compliance questions about the business on social media sites such as Facebook and other networks, allowing them to share positive tales about the organization with the outside world. Many significant corporations often publicize their views on ethics and compliance and their commitment to these principles (Mehra et al., 2006).

According to social media ethics, they contribute to developing a culture of integrity through their activities (Wasike, 2013). It is almost certain that a company that has methodically developed an ethics and compliance program and successfully integrated a robust ethical culture into the organization’s everyday operations will be more successful than a company that has done neither of these things. As reported by studies, a practical ethics and compliance program can help organizations establish an ethical culture in which every member lives and speaks under the code of conduct and conduct (Lovari and Bowen, 2020). Members at all levels are committed to doing the right thing and adhering to the organization’s ideals and standards, and they are driven to achieve success in their work. The importance of ethics is to demonstrate ethical behavior personally and professionally and recognize and reward ethical behavior. According to the National Business Ethics Association, always keeping the organization’s members adequately informed about issues are just a few of the strategies that managers can use to assist their organizations in developing a strong ethics culture (Kaupins and Park, 2011).

People who are informed and believe that their opinions are being heard and receiving feedback are more likely to become involved in an organization. Members can use social media to disseminate information about the organization and channel their ideas to the appropriate channels. Some organizations use our corporate Facebook page to keep their members informed about new programs and rules (Mahon, 2004). One significant advantage is that the organization can respond to announcements with questions and comments as soon as they are made. Using video sharing on a corporate blog, some businesses can keep employees from all over the world engaged in regular meetings. Social media may assist members in feeling more connected to and a part of the organization’s mission by allowing them to feel more connected to and a part of the organization’s mission, disseminating information about its current situation and making all members feel included (Chancellor et al., 2011). If an organization makes many changes from the top too quickly, it risks becoming entangled in its ethical climate (Kadushin, 2012).

To be effective, the organization must address how its members use social media for personal reasons (Ess, 2013). Second, it should consider how it and its members can help the organization achieve its goals. It also raises questions about the need for social media operations. Establishing non-staff participants’ rights and obligations, and determining where the appropriate ethical line should be drawn between moral and immoral behavior regarding social media use (Reitz, 2012). As stated previously, the group is concerned about the administration’s self-interest. The organization’s values should be communicated to all members and tools should be provided to enforce them. Guidelines for resolving the social media ethics issue

Proposed recommendations for resolving social Media ethics

In addition to preventing the use of social media for unethical purposes, developing a strong and diverse personal network is a good strategy which is helpful in solving the issue in an organization (O’Sullivan, 2013). Whenever a management team is confronted with an ethical dilemma, the organization’s network has proven to be one of the most valuable resources available. This serves as an informal sounding board, and it may bring to the attention of the leader or management options and decisions that they may not have considered prior to this. If you’re making ethical decisions which are helpful in solving the issues in a organization, it’s important to remember that your way isn’t the only way, and that even forced choices will have consequences for which you will be held accountable (McCorkindale and DiStaso, 2014).

A third emotional intelligence competency that you’ll require to overcome this obstacle is empathy. Empathy will always teach you how to read people and understand what is important to them and what they care about in their lives. This, in turn, aids in connecting with individuals, gathering their perspectives on each problem pertaining to social media ethics, and providing assistance when needed to those who require it. It is considered that through increasing the effectiveness of an organization can be accomplished by adhering to pledges and commitments made to its employees and stakeholders, while holding those who violate standards accountable, particularly those in positions of authority such as those in management positions within the organization (Walden, 2018).

Conclusion

Social media ethics is a difficult ethical issue that has ramifications for business operations. The moral principles of the code can be broken by improper use of social media. Unmanaged social media puts businesses at risk of data breaches, conflicts of interest, and misappropriation of company resources. Many aspects of a company’s operation are affected by the social media ethics. Its executives must deal with it in the context of the company’s overall operations. Many large companies regularly promote ethics and compliance in their comments and treatment. For disseminating information about the state of the company, social media can be an excellent tool. By imposing too much change from the top, organizations can wear their ethical climate. Social media ethics can be resolved with the help of business transformation programs and change management initiatives. The organization must address how its members use social media, as well as draw the appropriate ethical line between moral and immoral social media behavior. Building a strong and diverse personal network is also a good way to keep social media ethics in check because it can act as an informal sounding board for ideas and options that the leader or management may not have considered.

References

Chancellor, S., Birnbaum, M. L., Caine, E. D., Silenzio, V. M., & De Choudhury, M. (2019, January). A taxonomy of ethical tensions in inferring mental health states from social media. In Proceedings of the conference on fairness, accountability, and transparency (pp. 79-88).

Debatin, B. (2011). Ethics, Privacy, and self-restraint in social networking. In Privacy online (pp. 47-60). Springer, Berlin, Heidelberg.

Elder, A. (2020). The interpersonal is political: unfriending to promote civic discourse on social media. Ethics and Information Technology22(1), 15-24.

Ess, C. (2013). Digital media ethics. Polity.

Horstmann, A. (2011). Ethical dilemmas and identifications of faith-based humanitarian organizations in the Karen refugee crisis. Journal of Refugee Studies24(3), 513-532.

Jafarkarimi, H., Saadatdoost, R., Sim, A. T. H., & Hee, J. M. (2016). The behavioral intention in social networking sites ethical dilemmas: An extended model based on the theory of planned behavior. Computers in Human Behavior62, 545-561.

Kadushin, C. (2012). Understanding social networks: Theories, concepts, and findings. Oxford university press.

Kaupins, G., & Park, S. (2011). Legal and ethical implications of corporate social networks. Employee Responsibilities and Rights Journal23(2), 83-99.

Kvalnes, Ø. (2019). Ethics in SociaresearchMedia. In Moral Reasoning at Work (pp. 79-88). Palgrave Pivot, Cham.

Kvalnes, Ø. (2020). Digital dilemmas: exploring social media ethics in organizations (p. 85). Springer Nature.

Laczniak, G. R., Lusch, R. F., & Murphy, P. E. (2018). Social marketing: its ethical dimensions. Journal of Marketing43(2), 29-36.

Lam, H. (2016). Social media dilemmas in the employment context. Employee Relations.

Lovari, A., & Bowen, S. A. (2020). Social media in disaster communication: A case study of strategies, barriers, and ethical implications. Journal of Public Affairs20(1), e1967.

Mahon, J. F., Heugens, P. P., & Lamertz, K. (2004). Social networks and non‐market strategy. Journal of Public Affairs: An International Journal4(2), 170-189.

McCorkindale, T., & DiStaso, M. W. (2014). The state of social media research: Where are we now, where we were, and what it means for public relations. Research journal of the Institute for Public Relations1(1), 1-17.

Mehra, A., Dixon, A. L., Brass, D. J., & Robertson, B. (2006). The social network ties of group leaders: Implications for group performance and leader reputation. Organization Science17(1), 64-79.

O’Sullivan, S. L. (2013). The empowering potential of social media for key stakeholders in the repatriation process. Journal of Global Mobility.

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Saura, J. R., Palacios-Marqués, D., & Iturricha-Fernández, A. (2021). Ethical design in social media: Assessing the main performance measurements of user online behavior modification. Journal of Business Research129, 271-281.

Vallor, S. (2012). Flourishing on Facebook: virtue friendship & new social media. Ethics and Information technology14(3), 185-199.

Walden, J. (2018). Guiding the conversation: A study of PR practitioner expectations for nonnominated employees’ social media use. Corporate Communications: An International Journal.

Wasike, J. (2013). Social media ethical issues: role of a librarian. Library Hi Tech News.

 

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