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Racial Representation Essays

The Role of Franchising in Perpetuating Hegemonic Structures in Race, Gender and Sexuality

Media franchising has strengthened largely adopted views today by multiplying pieces of stories, characters, and surroundings with known titles on multimedia channels. Through the ongoing use and consumption of the resources that are aestheticized by the fancy stores, the beliefs and organizations of the wealthy are indoctrinated and imposed, serving as their ideological apparatus (Bond, ... Read More
Pages: 9       Words: 2267

Analyzing Racial and Ethnic Representations in Toys

 Introduction The report comprehensively analyses the racial and ethnic portrayal of various leading children’s toys at mainstream retailers such as Walmart. The report portrays different toy product categories for recurring patterns of racial/ethnic diversity in depicting toy characters and human models on product packaging. In addition, the study was undertaken to unveil how racial and ... Read More
Pages: 7       Words: 1772
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Reimagining Othello: A Critical Review of Oliver Parker’s 1995 Film Adaptation

Oliver Parker’s 1995 film adaptation of Shakespeare’s tragedy Othello holds significant cinematic importance for casting Laurence Fishburne, a Black actor, in the lead role. Traditionally played by white actors in blackface, Othello finally received an authentic on-screen portrayal. By depicting Othello as a Moor, Parker adds complex religious undertones to the character’s outsider status in ... Read More
Pages: 6       Words: 1628

Decoding Controversial Media: Nivea — White Is Purity

In today’s media landscape, decoding controversial messages has become critical for audiences. One such controversial media text is NIVEA’s ad campaign titled “White Is Purity.” This ad generated immense criticism and backlash for its alleged promotion of white supremacy and racism (Sayogie et al., 2023). By applying Stuart Hall’s encoding/decoding model, this essay explores the ... Read More
Pages: 7       Words: 1851
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