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Pricing Strategy Essays

Air Asia Company

1.0 Executive Summary This investigation looks at AirAsia, a noteworthy member of Malaysia’s aviation market. As a noticeable low-cost carrier, AirAsia experiences unmistakable deterrents and prospects within the benefits industry. The involvement has been chosen as the benefits characteristic beneath examination, emphasizing distinctive benefit interactions that affect the whole client travel. This approach handles promoting ... Read More
Pages: 14       Words: 3756

Launching TaskStream Pro: A Comprehensive Business Plan

Part 1: Product or Service Idea Starting a new business requires careful consideration of your product or service (Kotler & Armstrong, 2018). Herein lies an elaborate description of TaskStream Pro, a new project management tool that aims to reinvent the teamwork and task management processes. The idea behind TaskStream Pro is to deliver an advanced ... Read More
Pages: 14       Words: 3822
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Blackberry Company’s Challenges and Strategies in the Smartphone Market

Introduction Blackberry, an industry leader due to the popularity of its first generation of Smartphones, has recently been in the headlines for all the wrong reasons. First, despite being an early leader in smartphone technology, Research in Motion (RIM), the firm responsible for developing and marketing Blackberries, failed to see the market opportunity presented by ... Read More
Pages: 16       Words: 4289

Amgen Case Study

For Repatha, Amgen ought to concentrate on the tiny group of patients who have FH. Repatha’s Phase III studies showed that when used in conjunction with statin medication, it might lower LDL cholesterol by up to 75%, compared to a placebo, when taken alone. Repatha demonstrated a substantial 31% decrease in LDL levels when compared ... Read More
Pages: 6       Words: 1382

The Peak Fitness Club Business Plan

Executive summary The fitness industry has been experiencing a significant increase in demand over the years, and there is a growing need for versatile fitness options. Many fitness enthusiasts are looking for facilities where they can exercise indoors and outdoors to soak up the benefits of training in different environments. The Peaks Fitness Club is ... Read More
Pages: 17       Words: 4485

Segmentation, Communication, and Pricing Strategies

Part 1: Segmentation strategy Segmentation Plan The marketing idea of segmentation refers to classifying prospective customers or segments with similar demands and responses to marketing initiatives. Market segmentation enables organizations to target distinct categories of consumers who perceive the value of various products and services differently (Cortez et al., 2021). According to the needs and ... Read More
Pages: 13       Words: 3550

Small Business Management

Introduction Business management is the act of unifying people to accomplish desired goals and objectives of a business. To create a successful brand, creative strategies and a business plan are essential to provide efficient services. Thus, it encompasses planning, organizing, directing, and controlling a business to accomplish its goals of the business (Storey, 2016). According ... Read More
Pages: 9       Words: 2462

Analysis of Market Structures and Related Pricing Strategies

Abstract In this paper, I will be analyzing the market structures of Supply and Demand as well as pricing strategies that are suitable for them. I will also compare their strategies with those of a monopoly, a perfect competition, a monopolistic competition, and an oligopoly. To analyze these structures, I will start with an overview ... Read More
Pages: 11       Words: 2779

Samsung Mobile Phones

Describe the chosen products Around the world, there are dozens of well-known Android smartphone manufacturers. On the other hand, Samsung is the undisputed leader in most categories. Samsung phones are the most popular Android-based smartphones in many areas, including the United States. Samsung was established in March 1938 in Seoul, South Korea. Initially, Samsung was ... Read More
Pages: 11       Words: 3025
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