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Omni-Channel Retail Marketing Essays

Omni-Channel Retail Marketing

Introduction The introduction of Omni channel retail marketing was based on the need to have a smart growth strategy. Life pharmacy is an example of such retailers that aims to grow. Growth is mainly experienced through revenue growth, customer satisfaction, client retention rate, amount of sales and profits (Bèzes, 2019). Life Pharmacy is a leading ... Read More
Pages: 9       Words: 2459
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