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Margarita Isoraite Essays

Synopsis of Place as an Element of Marketing Mix

The article under review is “Marketing Mix Theoretical Aspects” by Margarita Isoraite. The journal’s primary aim was to analyze the theoretical aspects of the marketing mix (Isoraite Pp 1-13). It also examines that a marketing mix is a powerful tool for setting goals, objectives, and marketing budget measures. It further asserts that the importance of ... Read More
Pages: 4       Words: 849
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