PESTEL Analysis: A Case Study on an Emerging Agribusiness in Rwanda
Introduction Ikirezi Natural products, a Rwanda-based essential oils company was founded in 2005 by Dr. Nicholas Hitimana. The company specializes in the production of essential oils for exportation to international markets as well as for domestic customers. Being the only producer of essential oils in Rwanda, the company faces many challenges, but it remains committed ... Read More
Pages: 4 Words: 1070