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Extended Marketing Mix Essays

HydroTech Harmony: Developing a Strategic Marketing Plan for the Smart Water Bottle in Collaboration With Tesco

Introduction In the evolving health and wellness environment, introducing new products is crucial. This report centers around fostering an exhaustive marketing strategy and execution plan for a game-changing expansion to the wellbeing-cognizant market: a smart water bottle (Borofsky et al. 2018). This attempt aims to take advantage of emerging trends and meet the rising demand ... Read More
Pages: 17       Words: 4672

Dyson Company’s Marketing Strategy

1 Introduction and Service Description Since its founding in 1993, the Dyson Company has expanded from a small company focused on manufacturing and marketing vacuums to a multinational corporation with a developing presence in other product categories (Dyson, n.d.). With minimal assistance from other sources, the company’s goods have primarily been produced using internal research ... Read More
Pages: 17       Words: 4605
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