The Evolving Landscape of Agenda Setting: Assessing Effectiveness in the Age of Twitter, SEO, AI, and Social Media
Introduction Agenda setting, the process by which the media determines which issues are important and good for public attention, has recently experienced significant transformations due to the emergence of various digital platforms and technologies. This essay examines the effectiveness of agenda-setting in the moment’s media landscape, specifically considering the impact of Twitter, search engine optimisation ... Read More
Pages: 4 Words: 1010