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The Evolving Landscape of Agenda Setting: Assessing Effectiveness in the Age of Twitter, SEO, AI, and Social Media

Introduction Agenda setting, the process by which the media determines which issues are important and good for public attention, has recently experienced significant transformations due to the emergence of various digital platforms and technologies. This essay examines the effectiveness of agenda-setting in the moment’s media landscape, specifically considering the impact of Twitter, search engine optimisation ... Read More
Pages: 4       Words: 1010

Is Internet Marketing a Viable Promotional Tool?

Introduction The automotive industry is ever-evolving, with technological advances and environmental changes leading to the development of new products, services and marketing strategies. Internet marketing is one such tool that has become increasingly popular within the automotive industry over the past few years due to the rise of digital platforms and the convenience of online ... Read More
Pages: 13       Words: 3424
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Fawaz Alhokair Company

Fawaz Alhokair has been a Saudi Arabian retail company since the late 20th century. It has become one of the largest retail chains in the Middle East, with thousands of stores spread across the region. The company has various products, from clothing to electronics and home appliances. They also offer various services, such as banking ... Read More
Pages: 6       Words: 1525

How Can “Gambling Recovery Therapy” Effectively Use SEO as a Marketing Tool To Develop Its Online Presence: Management Implications and Insights for SMEs

Search Engine Optimisation SEO is optimising a website for search engines. Many factors go into making a website “search engine-friendly,” from incorporating keywords to following best practices regarding page structure and content. SEO success is mainly dependent on the amount of time one spends working on it, their understanding of SEO principles, and how much ... Read More
Pages: 14       Words: 3829
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