“Case Study: Zaras Secret to Retail Success in Its Supply Chain”
Introduction Inditex is one of the world’s top clothing retailers, with eight brands, including Zara, Pull & Bear, and Massimo Dutti. Zara, which Inditex owns, has revolutionised clothing design, production, and distribution with its “fast fashion” business model. According to Saragih et al. (2020), effective supply chain management and integration impact operational capabilities and performance. ... Read More
Pages: 9 Words: 2264