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Project Management Methodology Essays

An Approach to Project Management in the Development of a Customer Relationship Management (CRM) System

Introduction A CRM (customer relationship management) system is a centralized database that houses and maintains customer data, such as contact details, purchase and communication histories, and other pertinent information. It gives companies a complete picture of their customers, enabling them to comprehend their tastes and habits and make data-driven decisions to increase client loyalty and ... Read More
Pages: 5       Words: 1108
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