Article: “Importance of Marketing Mix in Successful Positioning of Products and Their Services on the Market”
Introduction Achieving business excellence in today’s dynamic business landscape demands strategic excellence across every facet of marketing, including positioning (Thanseer et al., 2022). A key strategy businesses employ to flourish in their markets is the effective positioning of products and services; one key determinant in successful positioning is the marketing mix (Product, Price, Placement, and ... Read More
Pages: 5 Words: 1125