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Fast Fashion Essays

H&M in Fast Fashion

Executive Summary This executive summary presents an overview of a strategic study of H&M, a prominent fast-fashion store. The research focuses on the company’s competencies, resources, competitive advantages, and worldwide strategy. Critical resources and competencies of H&M include brand reputation and consumer loyalty, a worldwide supply chain, efficient logistics and inventory management, and sustainable and ... Read More
Pages: 17       Words: 4430
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