Cultural School of Strategy on Kodak Case
Executive Summary Kodak is an American imaging technology company founded by George Eastman in 1888. He invented and marketed the Kodak camera, a simple box with 100 exposure rolls of film. The company enjoyed excellent market success until the 1980s, when photography technology began to advance faster. The cultural school of strategy and the Entrepreneurial ... Read More
Pages: 9 Words: 2348