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Audience Engagement Essays

Communication Strategies and Audience Engagement on Facebook

Abstract The research study aims to understand how the nonprofit organization Hope for Three uses Facebook as a communication channel to reach its target audience and solicit donations. The study has two research questions: 1) What audience is the organization targeting on Facebook versus their website? Furthermore, 2) How is the organization using Facebook to ... Read More
Pages: 14       Words: 3813

Effective Communication Analysis

Fitzgerald’s talk about interpersonal communication in the future world has analyzed the required formula that young people should look at in the effort of gaining the confidence of young people facing offline communication as opposed to the prolonged use of online communication. People have lost the ability to communicate face-to-face with other individuals. She has ... Read More
Pages: 3       Words: 616
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