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Asian Business Essays

IKEA’s Challenges in Navigating the Asian Business Landscape

Introduction Companies, both local and international, have, for the longest time, thrived in conducting business in the Asian region. As evidenced by business reports and journal articles, Asia’s GDP has grown with the optimal growth of its business markets (O’Neil, 2023). This growth has been led by China, whose GDP stood at 17.73 trillion in ... Read More
Pages: 9       Words: 2435

Non-Marketing Issue and Strategic Approach

Introduction Company Background Hong Kong Ocean Park is a renowned theme park in operation for over four decades. The company is known for its ocean-themed attractions and entertainment, and it is one of the major tourist attractions in Hong Kong. The park is situated in Wong Chuk Hang and Nam Long Shan in the Southern ... Read More
Pages: 13       Words: 3504
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