Overview
In our first meeting with Oceanic Innovations Inc., led by CEO Ms. Allison Ramirez, the history and deep mission of the esteemed company were unfolded for us. Founded in 2005, Oceanic Innovations was among the IT frontiers engaged in marine conservation sustainable solutions and the offshoring of renewable energy. The firm has made changing how technology intersects with the environment one of its committed mantras—its dedicated projects and strategic partnerships have been recognized for excellence in marine ecosystem protection and responsible practices.
During the consultation, Ms. Ramirez described Oceanic Innovations’ vision for their 20th-anniversary celebration, to be held on the evening of May 15th, 2024, from 7:00 PM to midnight. The event will be held at a site in downtown San Francisco adjacent to the waterfront as an expression of the company’s ongoing commitment to ocean conservation. It is expected that the small impression that will be created with this event will mirror Oceanic Innovations’ mission. There will be an expected small gathering of about 150 distinguished guests, including industrial leaders, environmental advocates, and key stakeholders. On the show floor, culinary offerings will showcase the harmonious marriage of sustainable seafood delicacies, plant-based selections, and impeccable service standards. Entertainment will include live musical performances interwoven into the vibrant expos of Oceanic Innovations’ newest initiatives, designed to excite and entertain. The program of events shall involve cocktail reception, delivery of keynote speeches, curated dinner service, networking moments, and commemorative toasts—all to be done in 150,000 dollars’ worth of budget while ensuring quality and sustainability in every single bit of the planning and its execution.
Theme
Description
The theme of the 20th-anniversary celebration of Oceanic Innovations has been chosen to be “Eco-Tech Odyssey,” encapsulating the mission of environmental stewardship, technological advancement, and forward-thinking solutions that are the hallmark of this company. It invites guests on a journey at the intersection of ecology and technology, showing how innovation can create a more sustainable future.
Process and Rationale for Theme Selection
The “Eco-Tech Odyssey” was arrived at as a theme for the event in consultation with the leadership of Oceanic Innovations, mainly from Ms. Allison Ramirez. At a more fundamental level of contact, it happened to be a profound conversation about design details on the occasion of the very first client meeting when Ms Ramirez conveyed the company’s intention to celebrate their anniversary at a high level built on the devotion to sustainability and innovation.
The “Eco-Tech Odyssey” theme aligns with the company’s significant contribution to developing environmentally friendly technologies and promoting progress in marine conservation efforts. Furthermore, the topic of choice is timely and relevant due to industry changes and the current conversation on environmental sustainability, as Spychalska-Wojtkiewicz (2020) noted. Further, the theme aligns with Oceanic Innovations’ mandate: bridging the gap between technology and the environment’s preservation. The theme demonstrates cutting-edge innovations and sustainability and serves as a reminder of the commitment towards a greener, more sustainable future.
Implementation of the Theme
The “Eco-Tech Odyssey” theme will cascade throughout every event, feature in a harmonious blend of innovation and sustainability, ensuring cohesiveness and impactfulness for every stakeholder. The waterfront venue sees guests entering a futuristic sanctuary fully reflective of Oceanic Innovations’ commitment to environmental stewardship, designed right down to the last detail. The place shall be decorated using recyclable materials and energy-efficient lighting to provide the best ambience for learning eco-friendly technologies and practices. Culinary offerings will reflect the sustainability theme with locally grown and organically sourced produce and plant-based options to ensure the lightest possible environmental footprint. Therefore, Each dish shall speak volumes of the company’s tireless pursuit of sustainable dining practices, urging guests to embark on a gastronomic journey brought about by the marriage of technology and ecology.
Entertainment and presentations that will inform the audience through performance and keynote speeches about the merger of ecology and technology will further enhance the theme. Live eco-friendly innovations will be displayed and showcased as other sources of entertainment and presentation, which will act as an attraction for the guests, leading to dialogue and inspiration amongst the guests. Décor elements will evoke a high-tech and eco-friendly aura, while its sleek and minimalist design will be enhanced with living greenery and recycled materials. The place will be converted into a sight of eye candy, evoking not just the visual sense but also a solid representation of what Oceanic Innovations has to offer.
The theme of innovation and sustainability will reverberate throughout the invitations, programs, and materials in all print and electronic communication venues. All marketing collaterals will become physical representations of Oceanic Innovations’ effort towards lesser ecological impact and the embracement of sustainable living practices. The audio-visual effects will further make the experience come alive to the interactive level with multimedia presentations, interactive displays, and ambient soundscapes based on the environment. Technology and nature will become synergistic: the atmosphere would be something to marvel at and venerate for its brilliance on this planet.
List of Décor and Equipment
The décor and equipment listed below will be used to make the Oceanic Innovations 20th anniversary celebration’s “Eco-Tech Odyssey” concept come to life:
Table 1: List of décor and equipment
Item | Quantity |
LED eco-friendly lighting | 50 units |
Recycled paper invitations | 150 pcs |
Live greenery arrangements | 10 sets |
Digital multimedia displays | 5 units |
Sustainable tableware | 150 sets |
Energy-efficient AV equipment | 1 set |
Eco-friendly signage | 20 units |
Photos of Theme Inspiration
The following photographs served as inspiration for the topic selection of ‘Eco-Tech Odyssey,’ reflecting the essence of sustainability, innovation, and environmental stewardship.
Figure 1: Wetex 2022 Dubai, photo by Shihab. https://www.google.com/url?sa=i&url=https%3A%2F%2Fwww.khaleejtimes.com%2Fevents%2Fdubai-wetex-2022-focuses-on-sustainability-new-eco-friendly-technologies&psig=AOvVaw3HvO_ZtL23CqW3CJBZCSNH&ust=1707469477447000&source=
References
Spychalska-Wojtkiewicz, M. (2020). The Relation between Sustainable Development Trends and Customer Value Management. Sustainability. 12.https://www.researchgate.net/publication/342826995_The_Relation_between_Sustainable_Development_Trends_and_Customer_Value_Management