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Competitive Cities and Sports Spectacles

Assessing the intersections associated with global sports spectacles and urban development, there is a need to note that it has developed to be a fundamental component within modern cities globally. As cities continue to vie and compete for the opportunities to host sporting events, among them the Summer and Winter Olympic Games, the FIFA World Cup, and other major championships, there has been an increased development of a complex interplay of sports and urban dynamics. The significant aspect is linked to the appeal, which is linked with the hosting of such events, which has witnessed increased facilitation and enhancement of various aspects such as economic revitalization, infrastructure development, and global visibility. Contemporary cities have thus viewed the hosting of the cities as massive spectacles, which has driven the strategies that would aid in positioning them on the global stage, facilitating the attraction of investments, tourists, and international attention.

To align with the needs of global sports events, many cities have witnessed significant levels of post-industrial and entrepreneurial attributes driven through such rationales within the society. The post-industrial period was highlighted by massive shifts from the manufacturing sector to a knowledge-based economy (Sadowy & Lisiecki, 2019). The period emphasized the massive need to integrate technology, services, and information based on the need to enhance its positioning on the global stage. Linked with the entrepreneurial model, the city stressed the need to develop a brand that would increase the ability to uphold a competitive and business-friendly climate that would position the cities globally. Through the recognition of the neoliberal urban governance undertakings, it is necessary to note that they play a significant role in modeling the transformation witnessed among the cities (Olajide & Lawanson, 2021). The urban sphere was highlighted with entrenched privatization, deregulation, and adoption of market-oriented policies within the urban sphere, which heightened the advancements and positioning as global spectacles. The ideologies shape the approach engaged by the cities, which augmented their ability to leverage hosting global sports events, viewing them as economic growth catalysts and urban regeneration avenues.

The nexus between the global sports spectacles, post-industrial and entrepreneurial cities, and the rise in neoliberal urban governance have been critical elements that have facilitated the comprehension of the contemporary dynamics within the urban development sector. Through the assessment of the interplay of the elements, the study aims to unravel the motivations and drivers that push cities to want to host major sporting events, allowing the assessment of the multifaceted implications highlighted on the urban landscapes, economies, and governance frameworks. As the cities continue to augment the global inter-urban competition, the hosting of sports spectacles has emerged as a significant tool that has shaped and affected the fabric of the urban spaces, thus affecting the trajectory associated with post-industrial urban development.

The Emergence of Post-Industrial and Entrepreneurial Cities

The factor linked with the post-industrial city encompasses the transformative phase characterized by transitioning from traditional manufacturing-based economies into knowledge-based industries and services, which have acted as a monumental shift. The attributes linked with the post-industrial cities include the heightened reliance on technology, which has witnessed the rise of the knowledge economy and further facilitated the development of the creative industries within the setting (Joy, 2021). The cities have often been associated with restructuring their economic base, which has allowed the increase in the professional and service-driven occupations premised on the decline in the manufacturing jobs within the society. The post-industrial city has become a hub for innovation, research, and the exchange of ideas, which allows the upholding of the environment, ensuring that it values intellectual capital over traditional production.

Assessing the connection between the post-industrial cities and the rise of the global sports spectacle, there is a need to note that the rise aligns with the ambitions of the post-industrial cities within society. Hosting major sporting events around the globe has acted as a facilitation for an avenue that could enhance the ability to rebrand, revitalize, and reshape urban landscapes and further create a platform that allows the positioning of the city transformation within the international realm (Joy, 2021). Based on the demand driven by the sporting events, among them the state-of-the-art stadiums, transportation networks, and accommodations, there is a need to ensure that they align with the technological and modernized image that is being sought by the post-industrial cities. Hosting events such as the Olympics has often been viewed as a repositioning of the city, which facilitates the transition away from the industrial past towards the vibrant, dynamic, and globally interconnected future (McGillivray, 2019). The bid and hosting process itself has been viewed as a developer of urban renewal and driving investments in urban infrastructure, which aligns with the post-industrial narrative within contemporary society.

Entrepreneurial cities have been linked with the stress on competitiveness, branding, economic innovation, and the strategic leveraging of sports events as critical components that would facilitate and enhance their growth strategies within society. The cities view the hosting of major sporting events as an investment that augments their brand and further creates a unique avenue that allows the city to be positioned as a vibrant, dynamic, attractive destination for business and tourists and investment viability (McGillivray, 2019). The economic benefit that has been realized within the hosting of such events goes beyond the event itself, considering that there have been increased direct and indirect gains such as increased tourism, job creation, and a boost to local businesses. The entrepreneurial city model has further enhanced and created frameworks that have capitalized on the increased privatization within the event management, sponsorship deals, and the development of public-private partnerships, which have ensured the effective coordination and accessibility of resources within the execution of the sports spectacles within the respective cities.

Considering the economic growth that has been realized within the hosting of the sports events, there is a need to note that the benefits go beyond the event period, which allows the extension of the benefits within the post-event period, which highlights the increased competition within the bidding and selection stages which is a rigorous engagement. The entrepreneurial cities have engaged in the employment of frameworks that facilitate the capitalization abilities within the event legacy, allowing the conversion of newly built and developed infrastructure into assets that will continue to attract investment and tourism even after the event has ended (Chappelet & Lee, 2016). It is thus necessary to note that while some individuals may view the hosting of the sports spectacle benefits as short-term, the analysis highlights otherwise, considering the long-term aspect integrated within the post-industrial cities, facilitating elongated benefits. A case example is the repurposing of the Olympic facilities, allowing the incorporation of other uses such as recreational applications, conventions, and housing, ensuring a sustained economic impact within the city beyond the sports event. Such engagements are vital since they play a central role in focusing and aligning the city’s objectives with long-term economic viability, which is a critical element that boosts competitiveness across the globe.

Entrepreneurial cities idealize the global sports spectacles as dynamic tools that aid in the facilitation of economic growth, allowing the embracing of avenues that enable the world to witness the urban renaissance on the global stage, which upholds the long-term economic sustainability within the engagements. The marriage linked with post-industrial cities and the entrepreneurial frameworks highlights the strategic pursuit and leveraging of significant sports events, which have developed the narrative and the progression of urban development within the contemporary period. The neoliberal city has sought to eliminate or reduce state interventions, which has created an avenue for the integration of private entities into sports event management.

Exploration of Neoliberal Urban Governance and its Impact on Global Sports Events

Neoliberal urban governance has been rooted within the fundamentals of free market capitalism, which has been monumental within the global sports events landscape. Cities driven by the neoliberal frameworks have been at the forefront in adopting the market-oriented approaches towards managing the operations within the cities, which has thus modeled the approaches they bid for, host, and manage the sporting events. The neoliberal framework prioritizes the effectiveness, economic growth, and the incorporation of the private sector within public affairs (Wolfe et al., 2021). The incorporation of private entities within the sports events governance has witnessed the rise of the minimization of state intervention, which has augmented more liberty within the undertaking. Based on the dynamics that have been noted with profound shifts, there is a need to note the aspects that have changed the organization, financing, and sustenance of the engagements. The neoliberal agenda is premised on the emphasis on the potential economic windfalls within the hosting of global sports events, which thus justifies the public investments made within the infrastructures and facilities to attract more global attention and investment.

Privatization has been a critical facet of neoliberal urban governance, considering the pronounced implications that it highlights within global sports events. Cities increasingly turn towards privatization as an avenue for financing, management, and sustainability within infrastructure development, which is needed within the spectacles across the globe. Through the privatization of event management, venue construction, and ancillary services, there has been an increased level of streamlined service delivery and observation of cost-effectiveness, which aligns with the principles of the neoliberal principles of efficiency (Wolfe et al., 2021). The public-private partnership has developed as an instrumental vehicles incorporated in the execution of sporting events globally. The partnerships have facilitated cooperation with the public and private sectors and sometimes non-profit organizations. The public-private partnership has enabled the cities to share the financial risks linked with hosting such events within the society, which facilitates the leveraging of the private sector awareness and insights while maintaining public oversight. The shift towards the PPPs has developed to be pragmatic within the setting and has created an avenue for reflection of the neoliberal governance within the urban sector, thus highlighting the role and functionality of the private sector in the delivery of public services.

Urban branding acts as a hallmark of neoliberal urban governance, considering that it holds a vital role in the hosting of major sporting tournaments globally. Cities have often utilized events as platforms that have been used to enhance the reputation, global image, and attraction of foreign direct investments such as tourists and businesses. The branding element has been linked with going beyond the event period, which allows the influencing of the previous perception and idealization of the city, which acts as a transformation after the sports spectacle. Neoliberal cities have recognized the need to create a positive narrative within the events, which ensures congruence between urban development and economic objectives.

Analyzing the approaches within which the neoliberal policies aid in modeling the lifecycle of the major sporting events, there is a need to recognize the emphasis on the competitive bidding process, which asserts the city’s favorable capacities to host such events. The neoliberal framework views sports events as opportunities that could augment the urban transformation objectives and economic development, which aligns with the broader narrative of global competitiveness (Wolfe et al., 2021). The management of sporting events characterized by cost-effectiveness and efficiency creates an avenue that allows the private sector to permeate the aspects of planning. From engagements such as securing sponsorships, managing ticket sales, and the optimization of transportation and security amenities, neoliberal frameworks offer principled guidance toward economic objectives and market-driven effectiveness.

Global Inter-Urban Competition

Global inter-urban competition has been linked with the rivalry that has been witnessed among the cities internationally, which has been driven by investment attraction, talent, and attention objectives. Within modern society, cities have been vital in the global economic landscape, which has witnessed increased competition in hosting significant events, which acts as a strategic tool in such settings. The importance lies in the potential linked with the development of a city as a preferred destination, considering that it would act as a desirable resident for businesses and tourists, which would augment the city profile and stimulate economic growth (Kaufmann & Arnold, 2017). Significant events such as the Olympics and the World Cup are key avenues where cities highlight their capabilities and differentiate themselves within the global arena. Hosting global and significant sporting events facilitates the ability to gain an unparalleled opportunity to develop essential infrastructure frameworks and offers an avenue that facilitates the ability to demonstrate hospitality and organizational prowess. The sporting events facilitate marketing engagement, which allows the development of a positive image and reputation, thus allowing a city to boost and solidify its position globally as a vibrant, dynamic, and modern destination for investment, tourism, and business development. The development of facilities such as state-of-the-art stadiums, transportation lines, and accommodation facilities augment the city’s appeal and allow the culmination of a lasting legacy that can be leveraged towards economic growth.

Assessing various engagements that have been engaged in the bidding and hosting, there is a need to note the inter-urban competition. Rio de Janeiro, which hosted the 2016 Summer Olympics, demonstrated its commitment towards urban renewal and development, which acted as a significant element within the urban enhancements. On the other hand, in Tokyo, which was the host for the 2020/2021 Olympics, there is a need to recognize the entrenchment of technological advancements and organizational effectiveness within the city. Both cities highlight the global competition, which is the need to ensure that cities can position themselves as attractive and viable hosting regions for sports spectacles (Kaufmann & Arnold, 2017). Assessing the 2022 FIFA World Cup hosted in Qatar, there is a need to note the heavy investment within the nations, which was enhanced through private and public partnerships, which allowed enhanced cutting-edge facilities and urban development undertakings that boosted its image globally. The US awarded the hosting rights for the World Cup 2026, demonstrating massive competitive abilities through its diverse cities, facilities, and organizational capacities.

Modern cities have shifted majorly, allowing them to shift away from the reliance on the manufacturing sector into knowledge-based and service-oriented cities, which have witnessed a renewed development of city status across the globe. Sporting events have been linked with numerous impacts and rationales for their social integration. Tracing the role of sports initiatives, there is a need to note the functionality premised on driving community engagement and empowerment. Assessing the Magic Bus Women’s Football Team, there is a need to note the intricate interplay of post-industrial and entrepreneurial city dynamics (Womenwin, 2023). The women’s football team was notable for the role played by sports within society, which was based on its utilization as a tool for social cohesion, empowerment, and strategic approaches within the city’s ideologies.

Critical Examination and Challenges

Engagement in the assessment and re-evaluation of the role of sports in urban development plays a vital role. Through the critical praxis approach, which allows the reflection and action-oriented framework, sports development is vital in determining possible sections where checks and balances could be promoted (Darnell, 2012). The intersection of sports spectacles and urban development has been linked with challenges such as the possibility of inflated expectations within the economic benefits. It is important to note that cities have been faced with expected windfalls falling short of the projected impacts, which thus witnesses the cities struggling within the setting with the need to justify massive capital engagements while hosting the events. While there is a boost in the economic activity within the hosting of the events, it is essential to note that it fails to translate to sustained growth or enhanced living standards for the local populace (Ferris et al., 2022). There has been a possibility of displacement of the local communities considering that the global event organizer prioritizes individuals other than the local individuals, which witnesses the alteration of the social fabric.

Among the negative consequences that have been associated with the prioritization of such events over local needs is the increased entrenchment of social and economic inequalities (Meyer & Roche, 2017). Resources directed towards hosting the sporting events may be funds and resources diverted from crucial needs within the public service delivery, such as education, healthcare, and affordable housing. The skewed allocation of resources thus widens the gaps between the privileged and the marginalized, which further creates an avenue that contradicts the inclusive and satiable development objectives that the city seeks to accomplish. Additionally, there is a need to note that the economic benefits within the events may fail to materialize upon the end of the event, which may result in increased levels of strain associated with debt management and further maintenance of the facilities and infrastructure within the cities.

Sustainability and long-term impacts of the event hosting of the sports spectacles are crucial elements. Additionally, there is a need to note the ecological risks affiliated with the construction of large-scale infrastructure, which are vital concerns that should be addressed. The development of such projects has witnessed massive culmination into deforestation, augmented carbon emission amounts, and disruptions within the local ecosystems and society. Long-term utilization of the sporting-related infrastructure has been a significant issue which has asserted the need to critically plan for the post-event period to ensure that the stadiums, transportation systems, and accommodation facilities are repurposed in order to promote community gain (Ferris et al., 2022). Lack of foresight within the sporting events hosting may culminate in the underutilization of structures, which is linked to wastefulness.

Conclusion

The evaluation has allowed the delving into the intricate relationships associated with sport spectacles, post-industrial/entrepreneurial cities, and neoliberal urban governance. The interplay of the post-industrial/entrepreneurial cities and major sports events, underpinned by neoliberal urban governance, demonstrates the strategic utilization of sporting events to propel economic development and global competitiveness through the cities. As cities transform into post-industrial hubs, hosting events has been crucial, considering that it has acted as a premise that propels the transition away from conventional industrialist-dependent cities. There is a need to consider the broader implications and future considerations that could be made in enhancing the dynamic relationship. Cities must ensure that there is an optimal assessment of the social, economic, and environmental facets in order to ensure that there is a balance of global aspirations and local needs. Incorporating sustainable planning, community engagement, and ethical urban governance would ensure the critical and practical navigation of the challenges, which would foster a positive interrelationship between post-industrial cities and sporting events.

Reference

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