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Travis Kalanick Essays

PR Crisis: A Focus on Uber

Introduction Background  In the modern business world, a good brand is not enough to attract and maintain customers. Consumers are now demanding their favorite brands to operate with professionalism and adhere to sustainability practices like engaging in corporate social responsibility (CSR). Further, customers only associate with businesses that show promises of delivering quality products or ... Read More
Pages: 15       Words: 4092

An Analysis of Uber’s Approach to HR and Recommendations

The focus of this paper is to understand how the company uses internet-enabled software to link riders to their drivers. In this paper, we aim to analyze the business strategies that fit with HR and reward strategies and look at the organizational setting of the Uber UK Company. The paper will also analyze the strength ... Read More
Pages: 9       Words: 2209
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